A business person's attitude and thinking determines their approach to selling and much of their financial success. In this episode Chris Spurvey teaches the very same sales mentality secrets that have he's used to help hundreds of millionaires grow their business by adopting a specific sales system and the correct emotional approach to selling. This is a must listen to interview that can change the course of a business' commercial success. 

Learn how to increase your business' sales by maximising the conversion rate at every step of your sales funnel. Learn how an amazing new artificial intelligence bot can drastically improve lead generation in small to medium business in this fascinating interview with Anmol Oberoi of Emitrr, an IT studio in New York that has created an innovative marketing AI that can help turn your phone number into a lead generation machine.

Digital marketing is the new marketing for businesses. Kevin Urrutia from Voy Media shares with us the most effective and efficient use of social media marketing for businesses and non-profits. Every major social media platform is covered in this episode and the advertising opportunity for each, plus the audience experience of your ads is discussed in this interview with Founder of The Business Firm and host of the podcast, Mr Steven Mario Cavallo.

The World's Most Effective Way of Getting What is Important to You. Learn the absolute most optimal way to be truly successful in your life, according to what YOU actually want...not what others want for you. Personal productivity is only truly achievable if you know the right system that by design MUST generate for you the life you want for yourself and your family.

How to Set up Your Business Workspace for Maximum Efficiency & Injury Prevention. Diana Bordean of Younique Health and Wellbeing, shares everything you need to know about corporate health, about dealing with workplace stress, about the very best ergonomic work setups for desk workers, for those that work at a counter, for those that drive for a living, for those that work on their hands and knees and for those that do heavy lifting and manual labour.

Learn everything you need to know about how your business, non-profit or community can take advantage of podcasting. Podcasts are BIG and there are enormous rewards for organisations that understand the right way of using them. In this episode, host Steven Mario Cavallo interviews one of the top podcasting consultants in the world, Mr Ben Krueger of Cashflow Podcasting, a podcast production agency with enormous experience in helping people become successful through their podcast. Hear what...

Learn the best way for businesses to survive during the COVID-19 Coronavirus pandemic. All the most important marketing and sales tactics are discussed to help business overcome economic recession and downturn during restricted trading and social distancing imposed by governments trying to contain the spread of the virus. 

Learn the best way to market a school. Education marketing is a complex matter and to achieve massive commercial success in school management requires a solid marketing strategy. In this interview, ultra-successful school Principal Mr John Foley of St Michael's College in Adelaide, South Australia shares the most important things a school needs to do to be successful. Download a free Education Marketing Plan specific to schools marketing...

Learn the best way to market a primary school, middle school or high school. Learn the marketing strategy of the most successful schools in the world.

Learn the most comprehensive, most effective marketing system for a business. Understand all 4 parts of a complete, turnkey marketing framework and how it generates sales for your business with lots of repeat buyers that refer you to even more buyers - all while ensuring you have the most competitive product or service offering in your market.

Sherrie Session, professional basketballer and personal branding coach teaches us how to turn yourself into a successful brand and a formidable worldwide personality. She is the founder of Forward Movement, a powerful personal development programme that empowers people (in particular girls) to become high achievers and self believers, and to grow as competent, confident people that want to make a significant contribution to the world. Must listen for entrepreneurs, sports people, influencers...

Impara il modo migliore per i datori di lavoro di reclutare e mantenere i dipendenti più creativi, innovativi e più impegnati. Scopri come attirare il personale che fornisce il massimo valore e la lealtà alla loro organizzazione. Gennaro romagnoli è uno psicologo leader in Europa per la gestione, la leadership, la cultura del lavoro e lo sviluppo personale. In questa intervista con il signor Steven Mario Cavallo da The Business Firm - Gennaro rivela i migliori come 10x il tuo business. In...

Gennaro Romagnoli is the leading Management Leadership and Personal Development psychologist in Europe. He shares the best way for employers to properly recruit and retain the most creative, innovative and engaged employees that provide the greatest value and loyalty to their organisation. Gennaro reveals the best psychological tools and strategies that organisations should use to attract the most sought after people: those that already have a strong sense of self motivation and self...

Mark Band is the CEO of Parks and Leisure Australia, the leading industry body for people in the recreation, parks and leisure sector. In this interview, Mark discusses the managerial, marketing and social aspects of operating a business in the space. Mark talks about his work to: champion leisure benefits; promote recreation participation; build excellence in park management and environmental stewardship; develop sport; and drive economic prosperity. A must listen for anybody in...

James reveals the secrets to business and personal success for people who want to achieve more. His book The Art of Success: What No One Ever Taught You, But You Still Need to Know is a best-seller with glowing reviews, quoted as "like having a coffee with the world's greatest business minds". James has intensively studied why some people live wildly successful lives, while others only scrape along. We all face challenges, struggles and lack energy; but this episode with pump you up again....

Learn how to best position a retail business against your competitors to win marketshare and customers. Understand how buyers perceive your business. Steven Mario Cavallo explains how to ensure that buyers perceive your brand the way you want them to. Out compete other businesses in your industry by ensuring your brand utilises world's best practise marketing, which is covered in detail for you. A must-listen for any business owner who wants to grow their business as well as maintain superb...

Everything you need to know to properly market a fundraising event for a non-profit. Learn how to get the most number people to your fundraiser and how to get the media to promote your event for free. Find out how to get more money donated from the people at the event and also learn how to get those people to come to your next event as well as refer new people to your other fundraisers, become more connected with your cause and brand, as well as refer more people to your other fundraisers.

Great news! We have freshened up this podcast by giving it a new name and new artwork. In this personal chat, host Steven Mario Cavallo from The Business Firm shares the fabulous upgrades we have made to this podcast, designed to provide even more value and advice on marketing, sales, advertising, content creation, business development and building a big brand. Find out what new things are coming in 2019 as we enter Season 2 of the podcast and the new opportunities for listeners to...

Learn the actual criteria people use when deciding to buy a service - either from you or from your competitor. Get a full understanding of why you must market services differently from products. We give you the knowledge you need to sell more services - even if you only sell products. This is a must-listen Podcast episode about maximising your success as a service provider. Equally applicable to both a commercial business as it is to a non-profit charity, school or government....

Learn how to use video marketing can grow sales, grow brand, build audience, provide influence and get donations. Everything you need to know to use video correctly to maximise revenue and have the biggest impact possible. You get a winning formula of how to produce the best possible video and audio to achieve your business or non-profit outcomes. Hosted by Steven Cavallo from The Business Firm.

Learn how to use marketing to its greatest effect and to beat your competitors for the wallet share and mind share of the market. Build market share and market power by properly utilising all parts of the marketing mix. This show discusses the right way to use all the marketing tools that exist in the most efficient and effective manner for maximum marketing ROI and profit.

How to get sponsors sponsorships and to raise money the most effective way possible.

Learn everything you need to attract new customers, get them to buy, get them to tell their friends and then have them AND their friend buy from you again and again.

Evan Carmichael shares his secrets to massive financial success and global fame. Learn how to be resilient, productive and how to win in business and life.