Episode 104: Author Spotlight – Shari Bayer of Chef Wise - Life Lessons from Leading Chefs Around the World
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Description
For this podcast, we have an author, publicist, and podcast host who recently published a book that has so many incredible and unique perspectives from an astounding number of industry-leading chefs from around the globe. The author, Shari Bayer, based in New York City, is someone who is a lifer in our industry, or at least industry adjacent, as she has been a publicist for many of the highest-achieving chefs in America, and she's done that by creating genuine relationships with the chefs that she's met over the years. Most recently, she added author to her title with a book that is as much great reading material as it is great lessons from many of the world's leading chefs as they share their own perspectives and methods when it comes to the duties of a chef.  Here's what was discussed: Why this book is a dream project of Shari's The early jobs that got her interested in the restaurant industry Working for Charlie Trotter in Chicago Her first foray into the world of restaurant PR with some industry legends She breaks down the reasons why your restaurant needs or does not need a PR company Working with Jim Lahey of the respected Sullivan Street bakery Some of the common threads that she sees through the different chefs she interviewed for the book Many chefs opened up to her about the mistakes they made along the way and shared those life lessons with her readers The pressures on chefs today that were not there 15 to 20 years ago, and why so many chefs feel they need to open more than one restaurant Eli is extremely impressed with the roster of chefs that she was able to put together for this book The importance of cooking for not only great chefs but also great leaders who are going to mentor you while you grow, and why you need to give them your all, and they will help you succeed when it is your time The wisdom of Chef David Kinch How easy it is to get from NYC to Philadelphia, and why more people don't take advantage of it Note: This is not a paid advertisement and no money was exchanged for our guest's appearance on CHEF Radio Podcast. A huge shout out to our sponsor Singer Equipment for their unwavering support, which allows us to be able to bring these conversations to you. Check out their website for all the amazing equipment they can supply your restaurant with to make your team more efficient and successful. If you are looking for the best in class pizza oven for your next concept, make sure you check out the incredible ovens built by Moretti Forni and make sure you reach out to Greg Listino at their exclusive Northeast dealer, Rosito Bisani. Meez, is one of the most powerful tools you can have as a cook and chef because it allows you to have a free repository for all of your recipes, techniques and methods so that you never lose them. Meez does way more than just recipe development though, it's an incredibly powerful tool that any chef or restaurant would benefit from. This holiday season make sure you reach for the true and authentic Parmigiano Reggiano to wow your guests with incredible flavors and textures. Click on the link to find out some fun and creative ways to use the one and only king of cheese this holiday season!🎁🧀  
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