Building a brand to commercialize Zimbabwean indigenous crops with

Building a brand to commercialize Zimbabwean indigenous crops with Tracy Mapfumo

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Description

Listen in to this episode to learn about - How Tracy Mapfumo started the award winning brand Eny's Treats- What food innovation is - Issues (and pointers) surrounding navigating the Zimbabwean agribusiness industry____Tracy Vongai Mapfumo is a food innovator and founder of Eny's Treats. Eny's Treats manufactures wholesome snacks for urban health-conscious consumers. Through the brand, Tracy is working to transform Zimbabwean food into competitive products. Her work ...

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