The more the science of intelligence (both human and artificial) advances, the more it holds the potential for great benefits and dangers to society. Max Bennett is the cofounder and CEO of Alby, a start-up that helps companies integrate large language models into their websites to create guided shopping and search experiences. Previously, Bennett was the cofounder and chief product offi­cer of Bluecore, one of the fastest growing companies in the U.S., providing AI technologies to some of the largest companies in the world. Bluecore has been featured in the annual Inc. 500 fastest growing com­panies, as well as Glassdoor’s 50 best places to work in the U.S. Bluecore was recently valued at over $1 bil­lion. Bennett holds several patents for AI technologies and has published numerous scientific papers in peer-reviewed journals on the topics of evolutionary neuro­science and the neocortex. He has been featured on the Forbes 30 Under 30 list as well as the Built In NYC’s 30 Tech Leaders Under 30. He is the author of A Brief History of Intelligence: Evolution, AI, and the Five Breakthroughs That Made Our Brains.