It's all very well to hold values 'on paper', but when those values are tested by business decisions, many change-makers find themselves sadly making compromises.  That can involve agreeing to work for clients who you know don't match with your mission. But the financial incentives can be hard to say no to, especially for freelancers in the Sustainability and Regenerative Business sector. Magali Seyvet however, is not one for compromises! Magali is on a mission to harness the power of film-making and narrative to create positive-change. But not only does she prioritise working with clients who share her values, she categorically refuses to work with those who don't! In this episode we loved getting to know Magali and her take on: 🚜 Her journey to today, from studying Engineering & Agronomy, to independent film-making.😍 Turning a hobby into a full-time job.🎞️ The power of film-making to communicate stories. 💪 Overcoming the challenges of being a one-person film producer.😱 Why she rejected work for LVMH.... and much more! ✨ Magali is an incredible example of a no bullsh*t approach to aligning purpose with business; unafraid to have tough conversations and to say 'non' to misaligned work, so that can focus on well-aligned work. We took a ton of inspiration from our chat with Magali, and we hope you will too! About Magali Seyvet:Magali Seyvet is deeply convinced that the power of filmmaking, if used better, can make this world a better place. In that way, she makes branded documentaries for purpose companies and organizations. Further Resources from the episode:Magali on LinkedIn: https://www.linkedin.com/in/allheroes/All Heroes website: https://allheroes.fr Music credit: bensound.com