Episodes
How has Marketing lost its way, and what can we do to make it a force for good again? As a veteran Marketer with over 15 years experience, there are few people better positioned than Kate Clarke to help us answer those questions. Since the birth of her twins in 2016, Kate has been on a journey; moving away from her roles as Marketing and Content Marketing Manager in large Corporations, to founding her own business; focused on helping Coaches and Consultants turn fans into paying clients. In...
Published 06/21/23
It's not every day you get to sit down and pick the brains of a data scientist for The Danish National Police. Especially when that data scientist also happens to be an expert in the climate impact of AI. But today was one of those days! Have you ever considered the carbon cost of AI? Every time you input a question to ChatGPT, how much energy do you think is required to run those processes? Then, zoom out a bit. Think about how many requests are made to ChatGPT every day across the world,...
Published 06/14/23
We were so excited to welcome our client and friend, Cláudia Guerreiro, onto the EcoSend Podcast for Episode 7! Cláudia is a trailblazer in the budding world of Conscious Marketing, and we couldn't think of a better person to give expert insight on how to integrate a holistic approach with Marketing best-practise. This was a fascinating episode, covering topics such as:- Moving away from paid Advertisement and fear-based Marketing.- Can Marketing change the world for good?- Cláudia's list...
Published 05/31/23
It's Episode 6 of Season 2 and we're back with a blast as James welcomed Will Zhao of Net Purpose to the hot-seat to teach us all about the world of Sustainable Investment. - How growing up in China influenced Will's journey into Sustainability.- The goal of Net Purpose to transform the 'code of Capitalism'.- Why a consideration of Sustainability should be at the heart of any sensible, long-term investment strategy. - 'The Top Three Drivers' of Sustainability for the future; Regulatory...
Published 05/24/23
We're back with a cracking episode today with Lucie Le Liard, founder of Positive Impact Studio With a shared passion for Design, Lucie & James had a great time discussing Lucie's journey into the world of sustainability and inclusivity. From picking the right clients, running a business while travelling, and even the unexpected joys of sailing, this is a great episode to inspire your motivation to do meaningful work, and your wanderlust to explore the world! - How to balance running a...
Published 04/26/23
Join us for a fascinating episode as we dive into the world of climate-tech investing with this week's guest, Hampus Jakobsson. Hampus gave James a whirlwind episode, covering a wide-range of topics from climate-investing to finding purpose in your career! Check out this episode to discover: - Solving climate problems; the green camp, the red camp, the blue camp. Which one are you?- Why is climate challenge the greatest threat presented to Humanity yet?- How Venture Capital can manage the...
Published 03/22/23
We're always fascinated to hear about our guests' journeys into Sustainability. Few have been quite as exciting and dramatic as our latest guest on the podcast, Sylwia Bodzon! For this episode James sat down with Sylwia, Account Executive & Sustainability Advisor at EIVEE™ to talk about - Sylwia's fascinating journey, from working in private aviation to helping companies calculate their carbon emissions.- The difficulties companies run into when trying to calculate their own emissions.-...
Published 03/15/23
2️⃣ We're on to episode two of the second season of The EcoSend Podcast! For this episode James sat down with Chris, founder at Aline.to, Have a listen to learn all about: - Strategies for attracting and onboarding new clients to a sustainability-focused service. - Striking the balance between aesthetics, conversion rates, and sustainability when building websites.- What is the current trend for sustainability in the Digital space? - Educating companies (and the public!) on better practise...
Published 03/08/23
We're delighted to be back with Series Two of The EcoSend Podcast! 🎊 To kick off Series Two we invited Dan Sherrard Smith, founder at MotherTree to teach us about the climate-importance of where you choose to invest your money. In this episode Dan & James chat about: - What motivated Dan to tackle the climate challenge?- How your choice of Bank can double your annual carbon footprint! - The importance of 'voting with your feet', by consciously choosing where to invest your money. - The...
Published 03/01/23
In the final episode of Series 1 of the EcoSend podcast we turn the tables and put James Gill in the hot-seat! Alongside Chris, Customer Success Lead at GoSquared, James reflects on the learnings from our guests over the past eight episodes. What has James learned? How does he plan to implement these learnings into the company during 2023? Find out in the last episode of Series 1!
Published 01/11/23
Our last guest of this series is Mona Jensen, founder of Something Green. Mona helps climate-conscious companies with their marketing and comms, and teaches workshops on how to comply with the new EU regulation on greenwashing.
Published 01/04/23
James Gill chats to Meg and Jenna from Nudj, the new, free app that empowers you to live more sustainably in the long term, one small Nudj at a time.
Published 12/21/22
This week James chats with the wonderful Charlotte Worsley, who is Head of Partnerships at Stories Behind Things; a media platform exploring sustainability, climate and consumption. Previously, Charlotte also worked in a creative strategy role at Refinery 29 before embarking on a master's in sustainable business and innovation. Charlotte is on a mission to engage more people in climate action through effective communication strategies, making her a very welcomed guest on our Podcast.
Published 12/14/22
This week we chat to Matt Utber, Founder and Creative Director of ThePlant, a sustainable branding agency and certified BCorp. We chat about balancing the need for reducing our consumption with the practice of building and growing brands, their journey to becoming a BCorp and their method for making positive change. If you're looking to build a sustainable brand, this episode's for you!
Published 12/07/22
This week we talk to Sanjay Lobo, MBE, CEO of onHand - the impact app, all about how onHand helps companies and teams to have a positive impact in the world, as well as their own challenges and triumphs as a purpose-driven business.
Published 11/30/22
We chat to Maria Soleil, award-winning qualified marketing consultant who helps purpose-driven businesses increase turnover and brand awareness.
Published 11/23/22
James Gill chats to Russell Vaughan about hidden impact digital marketing has on the environment, and what we can do about it.
Published 11/16/22
CEO, James chats to our CS Lead, Chris about all things Corporate Social Responsibility (aka...CSR!)
Published 11/09/22
Find out what's in store for the first season of the EcoSend Podcast!
Published 10/31/22