Episodes
In the PR industry, we often work with other partners in parallel industries such as marketing, advertising and media buying. And while we at NKPR always play well in the sandbox, it helps when you’re working with someone who values strategy and thoughtfulness as much as we do. On today’s episode, Natasha is happy to welcome Kris Menon, Founder and President of Your Brand Integrated Marketing who works with brands including Audi, Warner Brothers, Tag and more. Kris and Natasha have worked...
Published 08/23/22
Published 08/23/22
INK Entertainment is synonymous when it comes to Toronto’s restaurant, nightlife and hospitality scene. It’s President and Founder Charles Khabouth started the company 40 years ago and has built it up with dozens of restaurants including Amal, Byblos and Sofia, The stunning Bisha hotel and employing over 3000 staff! On this episode of the podcast Charles and Natasha discuss the importance of listening to your critics, constantly learning and focusing on your vision. Natasha loves to hear from...
Published 08/16/22
Loyalty is one quality that Natasha highly values in the people she surrounds herself with and today's two guests have proven that’s important to them as well over and over and over again.  NKPR’s Vice-Presidents Rebecca Risen and Lauren Cohen have been with the agency for over 13 years and 11 years respectively and on this episode of the podcast they chat about first impressions, the importance of mentorship, a few of our favourite celebrity moments and Natasha's biggest retail regret....
Published 08/09/22
Olympic and Paralympic Sports Agent Brant Feldman and Natasha met at a party during the Toronto International Film Festival 14 years ago and hit it off right from the start. Over that time although they've never lived in the same place, they’ve found many ways to collaborate and support each other. On today's episode Brant shares his advice on expanding your network, the art of making meaningful connections and the importance of gender equity in business. Natasha loves to hear from you!...
Published 08/02/22
When NKPR launched 20 years ago, today’s guest Nicole Manes was instrumental in its success. One of Natasha's first hires, Nicole was with the agency from the very early days - through three office moves, and through significant growth. On this episode, Natasha and Nicole chat about the early days of NKPR, the importance of intuition, and some takeaways from working in an agency environment.  Natasha loves to hear from you! Follow and DM her @natashaNKPR and be sure to subscribe and leave a...
Published 07/26/22
Matt Basile is a chef, author, entrepreneur and most importantly a down to earth and very kind person. The founder of street food brand Fidel Gastro, Matt took his background in advertising and paired it with his passion for food. The result? Food trucks, a restaurant, TV appearances, cookbooks, catering and more. Natasha and Matt share a love for food, building brands, and for following their passions. Natasha loves to hear from you! Follow and DM her @natashaNKPR and be sure to subscribe...
Published 07/19/22
Several years ago Ebuka reached out to Natasha with a very personal note asking Natasha to be her mentor. A self-taught baker, Ebuka is super creative, talented and kind and you’ll love her just as much as Natasha does. On today’s episode the pair talk about the importance of mentorship and how being thoughtful in your approach can lead to the results you want.  Natasha loves to hear from you! Follow and DM her @natashaNKPR and be sure to subscribe and leave a review and rating!
Published 07/12/22
Today’s guest is not only one of the biggest names behind-the-scenes in the modeling and artist management industry, but one of Natasha's nearest, dearest and funniest friends. For over 20 years, Craig Lawrence has been working with the biggest and most influential names in the modeling and celebrity industry in New York, Miami, and around the world. Natasha and Craig met when NKPR was hired to act as the agency of record for FORD Models in NYC - because the thinking was that there are no...
Published 07/05/22
Taylor Kaye and Natasha launched The F Words podcast together in September of 2016. It was a space for them to come together to chat, laugh and share everything about their favourite f words in their lives…like family, friends, fashion, finance.  Creating that podcast with Taylor was a highlight for Natasha over the past 20 years at NKPR, so of course Taylor had to be on Don't Just Talk, Say Something. On this episode, Taylor and Natasha share the importance of showing up for people in your...
Published 06/28/22
This episode is a walk down memory lane as Natasha welcomes two of her first ever clients at NKPR to discuss what it was like in the early days and how they've all evolved since. Kathryn Hicks is a marketing guru who specializes in footwear and athletics, working with brands including Sorel, Fila, and Timberland, and Sarah Saso, another marketing expert, has worked in community relations and corporate sponsorship for brands such as Green Shield, Manulife and CIBC. And wait until you hear...
Published 06/21/22
A true icon in the North American media landscape, George Stroumboulopoulos has done it all. Just to list a few of his accolades, George has hosted and executive produced shows on MuchMusic, to George Strombolopolous tonight on CBC, to Hockey Night in Canada and now he hosts a talk radio show on Apple Music. George is also heavily involved in several philanthropic endeavors, including the Artists for Peace and Justic board which he sits on with Natasha.  On this episode the pair discuss...
Published 06/14/22
Natasha's dear friends and clients Briar de Lange and Rick Kaczmarek from the Bloor-Yorkville Business Improvement Area join her on the podcast today. As NKPR’s longest clients, Rick and Briar have been with the agency through major evolutions and Natasha is so honoured and privileged to have been able to grow and learn with them. On this episode they discuss the strength in long-term partnerships, adapting and being open to change and how opportunities are whatever you make of them. Natasha...
Published 06/07/22
On this episode of the podcast Natasha is joined by her close friends and power couple Yannick & Shantelle Bisson.  They discuss why we choose to surround ourselves with the people that we do and how that impacts us personally and professionally.  And be sure to have some tissues handy because things get emotional.  Natasha loves to hear from you! Follow and DM her @natashaNKPR and be sure to subscribe and leave a review and rating!
Published 05/31/22
One of the most innovative and accomplished entrepreneurs in the world, Dax Dasilva is the Executive Chair of Lightspeed, one of Canada’s biggest success stories, and the Founder of Age of Union, a non-profit environmental alliance to protect the planet's threatened species and ecosystems. Dax and Natasha started working together six years ago, and is a huge inspiration to her, not only for his business acumen, but for his deep commitment to making the world a better place. On this episode...
Published 05/24/22
There are not enough people in the world like this episode’s guest Carrie Kirkman. With over 25 years of experience in management for top women’s apparel brands, working at leading companies such as Hudson’s Bay, Global Brands Group, Jones Apparel Group, and more, Carrie is established as a leader in the womenswear industry in Canada. Carrie is also deeply passionate and committed to supporting and empowering women. Not only does she do this through her philanthropic efforts, but Carrie is a...
Published 05/16/22
Jamie Haggarty is a business leader that's worked at some of North America’s biggest brands, including Rogers, Corus, and Deluxe Entertainment. Jamie is one of the most strategic thinkers Natasha has ever met and over the many years of working together, she has learnt so much from him. On this episode of the podcast, Natasha and Jamie talk about how navigating tough times can make or break you, why listening to people is so important…and you’ll want to remember this one thing Jamie says -...
Published 05/09/22
Now a household name, Caitlin Cronenberg's photography and directing work have been published in the world’s most established publications and festivals (Vogue, W, Harper’s Bazaar, Drake’s album cover and TIFF, just to name a few). Even though she’s worked with some of the biggest brands and the most famous faces, Caitlin still manages to be one of the kindest and most loyal people. On this episode of the podcast Natasha and Caitlin discuss why taking risks are always worth it, why without...
Published 04/27/22
After 5 years co-hosting The F Words with Natasha, Taylor is bidding farewell to the show. On this special episode we celebrate Taylor's time on the podcast and take a trip down memory lane to chat about the most popular episodes, and some funny moments over the years! Taylor also reveals her all time favourite f word!     Listen and tell us your favourite moment with Taylor!    Follow and DM Natasha @natashaNKPR, Eric @erichendrikx & Taylor @thetaylorkaye
Published 09/01/21
On this episode of The F Words Publisher and Editor-in-Chief of Zoomer Magazine Suzanne Boyd joins Natasha and Eric to talk work/life integration, how success doesn't happen overnight, the importance of mentorship and Natasha's inspiring new feature in Zoomer. The trio also chat about the upcoming Artists for Peace and Justice gala in support of Haiti.    Follow Natasha @natashaNKPR, Eric @erichendrikx and Suzanne @suzanneboyd_ 
Published 08/10/21
On part 2 of our special series about Natasha The Residences, Natasha and Eric welcome renowned artist Peter Tunney.  Known for his incredibly moving and meaningful pieces, Peter will be the resident artist at Natasha The Residences.  Peter's art will be seen throughout the building including pieces with the text "the time is always now," "don't panic" and "own the day." They also discuss why words matter so much and take a trip down memory lane of when Natasha and Peter first met and when...
Published 08/03/21
On this special episode of The F Words, Natasha and Eric announce an exciting project that's been in the works for a year and half...Natasha The Residences! Developed by Lanterra, Natasha The Residences is a 47 story luxury condo building coming to downtown Toronto's cultural district at John and Adelaide.  The building will carry the mantra of 'turn life on' and also Natasha's outlook of living life to the fullest.  That will be felt through the interior design and amenities which will be...
Published 07/28/21
Amazon founder Jeff Bezos completed his first 11 minute journey to space today, which followed Sir Richard Branson's trip earlier this month.  So, how were these billionaire's trips different and will this pave the way for the average human to be able to buy a ticket to space? Joining Natasha and Eric on The F Words to talk all about this, and more, is Kate Howells, a Canadian Space Policy Advisor for the Planetary Society (the world's largest non-profit space organization). Kate is also the...
Published 07/20/21
On this episode of The F Words Natasha and Eric are chatting about their recent weekend away in cottage country and about some of their upcoming summer escapes.  Natasha also reveals how she packs for a weekend away up north!  
Published 07/13/21
It's something almost every business and employer is seeing across all industries right now...the great resignation. On this episode of The F Words, Natasha and Eric discuss the reasons behind this, trends shaping the hybrid working world and the importance of human interaction when it comes to gen z entering the workforce.  Are you experiencing the great resignation and how do you feel about the hybrid work model? DM us @natashaNKPR @erichendrikx      
Published 07/06/21