Description
Whether it's in content creation or in other facets of life, it's super important to cut out all the unnecessary stuff. Even if said stuff is perfectly good on its own. "Kill your Darlings" aka "Murder your Darlings" is a phrase used in the world of writing. It means that authors should ruthlessly edit out anything that interferes with the crisp, smooth pace, and flow of their article, story, blog post, etc. In my usual style, I couldn't resist using this as an analogy for cutting out dead weight – things, practices, habits, relationships – from our lives, businesses, and creative endeavours.
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