Welcome to episode 24! This episode’s guest is Allison Ellsworth, the co-founder and chief brand officer of Poppi, my absolute favorite bright & happy sparkling gut-healthy drink. Allison is also a Dallas-based entrepreneur who runs her business with her husband, and their story starts in their kitchen experimenting with apple cider vinegar to now selling Poppi in major retailers around the country and expanding. You have to hear her story of how they went on Shark Tank, got an investment, completely rebranded (from Mother Beverage) and have exploded ever since. She also explains the difference between probiotics and prebiotics and how they are both great for your gut and what benefits you can reap from drinking Poppi. Hope you enjoy this episode! In this episode, we talk about: how Poppi got started what Poppi is and how your health can benefit from drinking it the difference between probiotics and prebiotics her experience on Shark Tank and what happened after the big rebrand and how it affected sales during the pandemic her fitness routine & what supplements she and her family take what’s next for Poppi All about Allison: Allison Ellsworth is the Co-Founder and Chief Brand Officer of Poppi, a modern, fun(ctional) prebiotic soda designed for the next generation. Poppi was born from Allison’s relentless pursuit to build the perfect healthy soda — one with full flavor, real digestive health functionality, and clean ingredients that are good for you. Poppi first launched in 2017 and was later re-branded in Spring 2020. Allison is widely recognized as a pioneer in beverage product development, and she is the recipient of the prestigious “Best New Beverage” Award from the publishers of BevNet (2016). She is also a respected entrepreneur and business leader based in Dallas, Texas. Allison is a graduate of the University of North Texas and a proud mother of two. Prior to creating Poppi, she worked in research as a landman within the Oil and Gas industry. Where to find Allison: Allison’s IG: https://www.instagram.com/allisonellsworth/ Poppi’s IG: https://www.instagram.com/drinkpoppi/ Other resources we mention: Poppi’s website: https://www.drinkpoppi.com/ Buy Poppi on Amazon: click here Poppi on Shark Tank: click here This episode was brought to you by: Snack Magic: https://www.snackmagic.com/ If you enjoyed this episode,  please head to Apple podcasts, subscribe (so you’ll see each new episode!) and leave a review and a rating: https://podcasts.apple.com/us/podcast/the-fitness-insider/id1485908967#see-all/reviews. This helps others discover my podcast and also provides me with some much needed feedback :) Follow me on IG here: https://www.instagram.com/thefitnessinsiderpodcast/  --- Support this podcast: https://anchor.fm/the-fitness-insider/support