Episodes
Published 04/05/24
To keep up with me on instagram, follow me @alexagrowmybusiness To learn more about The Friday Society Membership, click here To join my newsletter for free marketing advice, click here To view all of my free resources, click here!
Published 04/05/24
In today's episode, I hosted Sarah Weiss, the Founder of On Brand by Sarah.  Sarah is an expert Instagram & TikTok content creator and social media business mentor. She uses her expertise in video marketing to grow her following and spread her message through fun and engaging humor. We discussed the power of diverse content on social platforms, simplifying calls to action, leveraging automation services for engagement, and monetizing Instagram stories. She discusses how to turn one...
Published 03/30/24
Truly cannot wait for you guys to listen to this episode today. We have Daryn Schwartz on the Friday Society Podcast, founder of The Space Between Yoga, and we talk about:  Transitioning from a corporate career to yoga studio ownership How to maintain strong brand consistency while also allowing your team to thrive and be independentHow to get over your fear of sales and ways she’s gotten comfortable with charging her studios worthHow her family was integral into her early days journey How to...
Published 03/17/24
Today, I spoke with Lana Powers, Founder and PR expert of Powers PR.  We were joined by her Vice President and amazing side kick and, Alex Wollman.  Lana and Alex discussed their incredible journey into launching Powers PR and their syncronous vibe that they have between them. We dove into brand storytelling, social media marketing, and why a curated brand vision is foundational for success. Listen to the full episode to gain tips and tricks for engaging your community and nailing client...
Published 02/23/24
TEAM! This episode talks all about growing and scaling a membership in your business, including: - the logistics of running a membership - how to build a community within your membership - where a membership fits in to your pricing structure The communications bootcamp info can be found HERE!  To keep up with me on instagram, follow me @alexagrowmybusiness To learn more about The Friday Society Membership, click here To join my newsletter for free marketing advice, click here To view all...
Published 02/16/24
Today, the lovely Alessia Scauzillo joined me on the podcast. Alessia is an amazing fitness entrepreneur who founded A Sculpt Body which has been featured on various publications for good reason. She's known for her low-impact home workouts via her platform, A Sculpt Body, which you can find HERE. We discussed how to build brand partnerships that are profitable and long-term relationships. Also, her journey to becoming a dynamic entrepreneur and how to build an engaged online community....
Published 02/10/24
Have you ever wondered why Spotify Wrapped is so successful? What about the personalization of a company like Oura? There's a reason why we love to take Personality tests so much, and why personality testing is a $500 million industry, with an annual growth rate estimated at 10% to 15%.  In this episode, I go into the success of personalization, and how to apply this type of segmentation into your business.  Resources mentioned:  Harvard Business Review Article TryInteract - Quiz...
Published 02/02/24
Hey everyone! This episode was such a blast to record - Hannah Rose is truly an amazing resource, and we talked about so much from business building to how to market as your whole self to how to get waitlisted classes. I loved her and can't wait for you to listen!  Here is what we discussed; Being multi-passionate and how to make that work for your businessSocial media strategyConfidence by way of repetitionTips for magical connectionsSoftware system must-have'sI really hope you enjoy and...
Published 01/02/24
Hi friends!! Here's a short and sweet episode to help you get out of the fits and starts of your marketing, and start getting more consistent with SHOWING your client what it's like to work with you. Here are the 2023 reflection worksheets I referenced!  To keep up with me on instagram, follow me @alexagrowmybusiness To learn more about The Friday Society Membership, click here To join my newsletter for free marketing advice, click here To view all of my free resources, click here!
Published 12/26/23
Hey everyone! I had such a great time connecting with Claire Sparrow. Claire is an international best selling author of Hope for your Pelvic Floor, a second generation pilates teacher, podcast host, mother, and so much more! We discussed: What is the pelvic floor and how it's connected to your diaphragm;Why pelvic floor health is important for all women not just for pregnancy;Myths about pelvic floor health;How she built her business to help women all over the world.This is such an...
Published 12/11/23
Hi friends! A quick explanation into what's to come for The Friday Society Membership in 2024 3 To take advantage of the Black Friday pricing, click HERE!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more, click here To get 50% off a FloDesk subscription (what I use for beautiful emails), click here
Published 11/26/23
Hey team! We’re back with a solo that I’ve wanted to do for a while, and this is on small business discounts, promotions, sales, and pricing consistency. I’ve gotten a few requests for episodes that fit under this umbrella, so buckle up! The Black Friday article I cited was HERE! Enjoy!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more,...
Published 11/11/23
Hey everyone! This podcast was so fun, and a first, because I got to speak with 3 incredible founders of the beauty brand, Wildling.  Wildling is a non-toxic. cruelty-free, and clean brand focusing on skin health and natural aging. This was so fun because we not only talked business but we also dove into beauty and wellness.  We covered; The history of gua sha and the amazing skin benefits;The science behind gua sha and why it's a great alternative to injections;Start-up growing pains...
Published 10/20/23
Hey team!! In this episode I'm breaking down all of the reports that you need to know as a business owner, and why. To get the reporting document that you can customize to fit your own business, head to foreverfriday.co/reports ! Resources mentioned:  Revenue Stream Workbook To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more, click here To...
Published 09/29/23
Welcome back everyone! Cory Sterling is the fearless founder of Conscious Counsel which specializes in offering legal services to the health and wellness industry. Making sure your business is legally protected is so important so you don't want to miss this one!  We covered; Different types of legal agreements and the importance of hiring a lawyer to ensure your documents are set up appropriately from the startLiability waivers and why they need to be specific to all facets of your...
Published 09/18/23
Hi guys! I've got an awesome episode for you today with Katy Richardson, founder of Neighborhood Barre! Neighborhood Barre has over 25 franchise locations nation-wide, and we talk all about:  Franchising a boutique fitness studioHer founder journey of owning a successful Barre chainHow she sets her franchise owners up for success and so much more! Katy is whip smart and I was thrilled to have her on the show.  To keep up with me on instagram, follow me @foreverfriday.co To learn more about...
Published 09/07/23
Hey team!! Today I'm sharing the 5 biggest lessons I've learned over the last 5 years in business. I hope you enjoy!! To submit a question for an ask me anything episode, head HERE! To check out my DIY course, Five Weeks to Waitlisted, mentioned, go HERE!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more, click here To get 50% off a...
Published 08/20/23
Welcome back everyone! I was so honored to have Erin Claire Jones join me on The Friday Society Podcast this week! Before you hit play, I recommend pulling up your human design type right here! Erin is graciously offering all Friday Society listeners 10% off their blueprint book, which you can purchase here! Use code FRIDAYSOCIETY.  We cover:  Each human design type and how your type impacts the way you run your business How she got started and created a thriving business from a passion So...
Published 08/04/23
Hey team!! This is a juicy ask me anything and was one of my fav to record! We cover: 1. How should I segment my email audience? 2. What are some best practices for sending emails? 3. What's a good open rate? What's a good click through rate? What's a good unsubscribe rate? 4. What types of lead magnets work best? 5. How many emails should be in a sequence for a product launch? 6. When should I change the offer in my emails? For all free resources, head to foreverfriday.co/resources!...
Published 08/01/23
Hi guys! Back for another ask me anything episode - the four questions I answer today are:  1. If I'm just starting to look at my systems & marketing strategy, where should I start?  2. Do I have too many pricing options?  3. How often should I raise prices?  4. Should I grandfather clients into my prices?  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming...
Published 07/24/23
Hi guys! Back with another AMA, and today we're covering all things THREADS, the new social media platform from Instagram, and creative ways to engage those on your list & followers that haven't purchased from you yet. Enjoy!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more, click here
Published 07/11/23
Hi guys!! Back with another AMA -- as always, please submit questions to foreverfriday.co/ama!  This week, answering,  1. When should I start a membership?  2. Will starting a membership confuse my audience?  3. Am I too small of a business for marketing?  4. When should I start marketing?  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more,...
Published 07/03/23
Hi guys! We're back for a second ask me anything episode! Today we cover: The basics of SEO My take on capping a membership/ what to do if you have more than enough interestThe best ways to communicate with your new, intro, and lapsed clientsSubmit your questions for next week HERE!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of small business owners, click here To join my newsletter for events, upcoming launches, and more, click here
Published 06/26/23
Eoin Finn, founder of Blissology, is BACK for part two to talk all things nervous system!  We talk about: Why nervous system restoration and maintenance is so essential to build our lives aroundHow we NEED all three elements of energy, grit, and restA little bit of the science behind what's happening to our hormones when our nervous system is out of whack And of course, so much more!  To keep up with me on instagram, follow me @foreverfriday.co To learn more about my amazing community of...
Published 06/23/23