https://geniusmarketingltd.com/ For episode 3 we look at not just what a brand is but how to make a successful one.  You know tens, if not hundreds of brands that you use every day or have used in the past that are brilliant at what they do … but how can you create a successful one, and, is it even possible? Well, yes it is.  In today’s show, we can talk to Shane Forsyth, Creative Genius, to explore how to build a brand, the advantages it can bring and how to use emotion to create a brand that is successful and cuts through.