Episodes
Welcome to Season 2 of the Genius Podcast, in Episode 10 we're delighted to be joined by Jasper Steinhausen from Business With Impact, which is Europe’s leading sustainability consultancy focusing exclusively on SME manufacturing businesses. Jasper speaks about what this means and why it's important on the show, and you can also enjoy a free copy of Jasper's best selling book 'Making Sustainability Profitable' by signing up here: https://bwimpact.com/moreimpact/
Published 04/22/24
Published 04/22/24
Welcome to Season 2 of the Genius Podcast, in Episode 9 we're delighted to be joined by Ben Powell at Enterprising PR, an award-winning public relations practitioner with over 25 years of experience in creating and delivering creative B2B and corporate PR campaigns that support business growth.
Published 04/08/24
Welcome to Season 2 of the Genius Podcast, in Episode 8 we're delighted to be joined by Joseph Morel, Co-Founder and Executive Producer at Neon Picture House, who speaks to Emma about efficiency in videos, why quality matters and how it's within reach for everyone to achieve.
Published 03/25/24
Welcome to Season 2 of the Genius Podcast, in Episode 7 we're delighted to be joined by Charlie Homewood, Managing Director of Aktuel Translations, who speaks to Emma about multi-lingual marketing translations and why it's so important to get it right.
Published 03/18/24
Welcome to Season 2 of the Genius Podcast, in Episode 6 we're delighted to by our own in-house Digital Marketing expert Laura Molly. She explores the world of AI and she shares a few ideas on what AI tools will help you in 2024.
Published 03/11/24
Welcome to Season 2 of the Genius Podcast, in Episode 5 we're delighted to be joined by Sarah Preston, Head of Product & Design of Sonin, who speaks to Emma about Digital Products and how to make it compelling from all angles.
Published 02/26/24
Welcome to Season 2 of the Genius Podcast, in Episode 4 we're delighted to be joined by Dan Dunn, co-founder of Paper Planes, who speaks to Emma about the process of Direct Marketing and why they founded a business that automates direct marketing in a digital age. 
Published 02/12/24
Welcome to Season 2 of the Genius Podcast, in Episode 3 we're delighted to be joined by Aileen Boyle from Fortro Ltd, who speaks to Emma about commerciality and how to make selling easy, it's a fascinating discussion and one that is well worth your time.
Published 02/05/24
Welcome to Season 2 of the Genius Podcast, in Episode 2 we're delighted to be joined by Steven Paul, co-founder of Trigg Digital, who speaks to Emma about common marketing frustrations and his experience of finding solutions to to these common issues. https://www.triggdigital.com/
Published 01/29/24
Welcome to Season 2 of the Genius Podcast. And we're starting off with a bang with Dave Plunkett from Collaboration Junkie. Listen as he goes through the importance of brands, partnerships, how it all connects and so much more.
Published 01/15/24
Ladies and gentleman, welcome to a small teaser for Season 2 of the Genius podcast.  We’ll be back on January 15th with more marketing tips, ideas and solutions from experts inside the Genius family and from further afield. Make sure you’re subscribed so that you don’t miss out on anything. 
Published 12/19/23
Welcome to Episode 37 of the Genius podcast where this time we're joined by our  Louise Bennett of Access Infinity to discuss specialist and generalist marketing. What are the pros? What are the cons? And why does it matter? Listen to find out.    https://wearegenius.co.uk/contact/ 
Published 07/31/23
Welcome to Episode 36 of the Genius podcast where this time we're joined by our  Original Genius Emma Humphrey to discuss how to stand out in a crowded market - something that we're all looking to achieve. Find out how in this episode. https://wearegenius.co.uk/contact/
Published 07/17/23
Welcome to Episode 35 of the Genius podcast where this time we're joined by Simon Hayhurst from Hayhurst Consultancy as he explores how to control the sales narrative and poach business from vulnerable competitors, especially if your sales targets are up but your market is in decline. https://hayhurstconsultancy.co.uk/ https://hayhurstconsultancy.co.uk/2022/12/16/what-do-you-do-if-your-sales-targets-are-up-but-your-market-is-in-decline/ https://wearegenius.co.uk/contact/
Published 07/03/23
Welcome to Episode 34 of the Genius podcast where this time we're joined by our  Original Genius Emma Humphrey to discuss the five principles of conversion messaging and why it's so important. https://wearegenius.co.uk/contact/
Published 06/19/23
Welcome to Episode 33 of the Genius podcast where this time we're joined once again by Hannah Smith as she discusses her journey into marketing, why it's a great career and things you need to know to get your foot in the door - no matter where you are in your career now. https://wearegenius.co.uk/contact/
Published 06/05/23
On this weeks' episode our host turns guest as Craig Shields discusses the importance of copywriting and why it's still a vital part of your content planning - in more ways than one.
Published 05/22/23
Welcome to Episode 30 of the Genius podcast where this time we're joined by special guest Tasha Wait, Marketing Lead at the Health Foundry, who joins our Original Genius Emma Humphrey to discuss Marketing in general, how it intertwines with community and the role of a lone Marketer. https://wearegenius.co.uk/contact/
Published 05/08/23
Welcome to Episode 30 of the Genius podcast where we are joined by Louise Milner who discusses the importance of culture within a business and its impact internally and externally. https://wearegenius.co.uk/contact/
Published 04/24/23
Welcome to Episode 29 of the Genius podcast where this time we're joined by our special guest Frazer Lloyd-Davies, Marketing Manager from Acronyms who joins our Original Genius Emma Humphrey to discuss marketing today, where it's going and what you need to know. https://wearegenius.co.uk/contact/
Published 04/10/23
Welcome to Episode 28 of the Genius podcast where this time we're joined by our own host Craig Shields who switches seats and discusses his love of podcasts and why a podcast is right for your business. https://wearegenius.co.uk/contact/
Published 03/27/23
Welcome to Episode 27 of the Genius podcast where this time we're joined by our Digital Genius, Laura Molly who takes a look at Chat GPT and how it's taking the world by storm. https://wearegenius.co.uk/contact/
Published 03/13/23
The Framework of RICHES - Part 6: Solidify Welcome to Episode 26 of the Genius podcast. This time, we welcome back Original Genius Emma Humphrey as she explores RICHES, this time focusing on part 6: Solidify. https://wearegenius.co.uk/contact/
Published 02/27/23
Welcome to Episode 25 of the Genius podcast where this time we're joined by our Digital Genius, Laura Molly who takes a look at the Digital Marketing Trends that we'll be seeing for 2023. https://wearegenius.co.uk/contact/
Published 02/13/23