Do THIS to Influence Your Customer’s Buying Decision
Listen now
Description
In this episode, you'll discover two critical things you need to be able to write a powerful copy that influences your prospect's buying decision. Every time your prospects see your offer, you're always giving them a choice—your product or the competitors'. And while you can't directly control the decisions they make, you can influence the way they perceive your offer and increase the likelihood of making the sale. Listen to this episode as our Marketing Director, Bryan Caranto, helps you identify your product’s features and showcase the real benefit behind every feature, so you can influence your prospect’s buying decision…and make more sales. Download the free worksheet here: https://sol8.com/download-quick-and-e... Learn more about the Solutions 8 Digital Marketing Services here: https://sol8.com/digital-marketing-se... 0:00 Do THIS to Influence Your Customer’s Buying Decision 3:19 Don’t mistake features for benefits 5:29 What are product/service benefits? 6:30 Common benefit 7:04 Personal benefit 8:16 Meta benefit 💣 The Ultimate Guide to Google Ads for 2023:     • The Ultimate Guide to Google Ads for ...   🔥 Get your copy of You vs. Google: The (Very) Unauthorized Guide to Google Ads on Amazon here: https://www.amazon.com/dp/B0BWSNLNRN This ULTIMATE GUIDE gives you EVERYTHING you need to know about how to set up, build and optimize your Google Ads Performance Max campaigns: a...
More Episodes
Learn how we achieved consistent profits in 15 months using the Facebook Matrix Method—reaching 437,000 people with a CPM of only $1.32, 1.3 million monthly impressions, and more. Our Specialists Manager, Glen Wilson, sits down with our Facebook Ads and Klaviyo expert, Dan Nikas, to share how...
Published 06/19/24
Published 06/19/24
John Moran, our Senior Client Strategist, continues to dig deep into the Google Ads account that hasn't been converting on cold terms. He doesn't analyze the Performance Max campaign, which only converts on brand terms. He also analyzes their YouTube ad sequence campaigns that don't seem to be...
Published 06/17/24