Fighting to grow: How Flashfood’s founder spun grocery food waste into a climate-friendly app
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Flashfood is an app that keeps good food out of the trash. Users can buy discounted food that grocers would have had to throw out as it approached the sell-by date. It’s good for the environment, combats food waste and helps people who need cheaper food. But getting the business off the ground, into major grocery chains and through a global pandemic took an appetite for risk that not everyone has. Founder Josh Domingues shares how sometimes getting it wrong, pivoting and fighting like hell can help your business grow.
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