Whether you're an entrepreneur, author or you work for someone else, it's always a top priority to attract more customers. Not only are they spending their money on your product or service, but their word-of-mouth is invaluable to your reputation and future growth. Many brands get so caught up in their logo, advertising and social media that they forget that people buy from people. Sure a slick image or clever tagline are important, but they aren't the MOST important. You must create a memorable presence, personality and experience for everyone who comes into contact with you online, in person, at events or in the media. Touching people's hearts with real, unique and personal stories will naturally create a deeper connection to your prospects and customers and increase the chances that they will buy from you over and over again. Plus it will deepen your relationship with your fans, family and friends. Get the show notes: http://happyhoureffect.com/attract-more-customers/