Personalized AI chatbots used to be a muse for science fiction writers. But with the rapid rise of these sophisticated AI tools, the possibilities for how these bots can augment the prospective student journey seem endless. You can certainly hear the enthusiasm in the voice of Ardis Kadiu, the founder and CEO of Element451, as he talks about the capabilities of these futuristic assistants. Ardis shares how he and his team are incorporating AI chatbots into their product offerings and how schools can use them to give students the personalized attention and responsiveness they deserve. Join us as we discuss: [3:23] 3 areas of opportunity for generative AI tools in higher ed [12:35] Augmenting the student journey with personalized chatbots [27:12] The future of conversational AI and chatbot personas Check out these resources we mentioned during the podcast: Enrollify Podcast Network Generation AI with Ardis Kadiu ChatGPT Pi.AI Character.AI To hear this interview and many more like it, subscribe on Apple Podcasts, Spotify, or our website, or search for The Higher Ed Marketer in your favorite podcast player.