As the VP of Community Engagement, Bethany Natoli is one of the driving forces behind Mightycause, an all-in-one nonprofit fundraising platform. With over 10 years of experience in the nonprofit sector and a passion for utilizing technology for social good, Bethany has helped countless organizations and campaigns enhance their fundraising efforts and streamline donation processes. Key Takeaways: Peer-to-peer fundraising is a powerful tool for garnering support for mission-driven organizations. Storytelling and building meaningful connections is the key to creating successful peer-to-peer campaigns. Organizations that utilize the power of peer-to-peer fundraising should also apply the same strategies and tools that they teach others to use. Peer-to-peer fundraising requires careful strategy to retain donors and fundraisers year after year. Building strong relationships and demonstrating the value of the organization's mission are crucial for long-term success. To create a successful peer-to-peer fundraising campaign, nonprofits should focus on organizing committed campaigns, selecting the right fundraisers, and providing volunteers with easy-to-use templates, sample emails, and clear language about the organization's mission. “Peer-to-peer fundraising is about activating individuals or groups that aren't the fundraising staff at your nonprofit to get the word out about your cause to fundraise on your behalf.” “You may not retain all (donors) because of the way that they're coming in. But I think with with the concentrated focus on what does that post campaign stewardship looks like. Try and develop a relationship directly with that one removed donor, I think you have a lot more likelihood.” “The way that I tried to reframe it for myself then and the way that I think about it now is like - you're not asking, you're presenting an opportunity to someone.” - Bethany Natoli Reach out to Bethany Natoli at: Website: www.mightycause.com Instagram: https://www.instagram.com/mightyapp/ Twitter: https://twitter.com/mightycause LinkedIn: https://www.linkedin.com/company/mightycause/ Facebook: https://www.facebook.com/Mightycause/ Ask for and receive all you want need and deserve without feeling rejected, ineffective, or pushy. Learn to manage your mindset, lead yourself and others more effectively and have the meaningful conversations that drive your most important work. Get your free starter kit today at www.theinfluentialnonprofit.com Book your quickie intro call with Maryanne here! Connect with Maryanne Dersch: https://www.courageouscommunication.com/connect