Wendy Merrill is a fierce advocate for improving the practice of law. She has worked with thousands of lawyers around the world, providing practical guidance and proven techniques designed to help lawyers and their firms thrive. Wendy is both the proud CEO of StrategyHorse, a consulting firm committed to boosting law firm profitability with proven strategies, and the co-founder of The Savvy Advocate, a unique associate training program designed to prepare younger lawyers and their firms for success. She also is an author and prominent speaker on law firm growth strategy, winning the war for legal talent, bridging the generational gap in law firms, and more. In this episode of the Managing Partners podcast, host Kevin Daisey sits down with Wendy Merrill, a seasoned expert in law firm profitability and internal alignment. The conversation delves into the nuances of leadership, strategy, and the essential need for alignment within legal firms to enhance their growth and success. During the episode, Wendy and Kevin engage in a thought-provoking discussion about the challenges law firms face in the modern business environment. Wendy shares insights into the importance of having aligned leadership within a firm to drive profitability and employee engagement. She emphasizes the significance of understanding individual motivations and aligning them with the firm's goals.