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Marketing Architects
The Marketing Architects
Introducing a research-first podcast that builds revenue, not condos.Answer questions on the biggest marketing trends and news with discussions based in marketing, psychology and economics research. Along the way, learn about marketing accountability, category leadership, brand-building and much more.Featuring a team of experienced marketers whose blueprints for success are marketing strategies actually proven to work.
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Ratings & Reviews
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4.8 stars from 25 ratings
Data-based discussions on diverse topics
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“Every episode is full of entertaining banter and thought-provoking hot takes about marketing effectiveness, trends, and news. The episodes cover diverse topics and have a range of interesting guests, too. What I appreciate most is that these discussions are firmly grounded in data, research, and...”Read full review »
Susan_9 via Apple Podcasts ·
United States of America ·
04/02/24
Refreshing view!
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“I’m so happy to find a podcast that operates on data instead of hype. A useful addition to my marketing database. Well done!”
GA bostock via Apple Podcasts ·
United States of America ·
09/11/23
Insightful Marketing Leadership Show
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“I’m so glad I stumbled onto this podcast. Such good convos as a “younger” leader; just a breath of fresh air to my day which is already helping me see things differently!”
Richard40 via Apple Podcasts ·
United States of America ·
06/29/23
Recent Episodes
Welcome to Nerd Alert, a series of special episodes bridging the gap between marketing academia and practitioners. We’re breaking down highly involved, complex research into plain language and takeaways any marketer can use.
In this episode, Elena and Rob revisit the traditional divide between...
Published 05/23/24
Published 05/23/24
Did you know marketers will spend more than $650 billion on online ads this year? Or that a surprisingly massive chunk of this spending will be completely wasted?
This week, Elena, Angela, and Rob discuss Bob Hoffman’s recent book, Inside the Black Box, which highlights one of the dark sides of...
Published 05/21/24
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