Deborah Choi - Former Head of Social Media at COACH and current Managing Director at BosquePlants.com - considers her marketing career as 'Untraditional'. She spent the early stages of her marketing career seeking opportunities to learn new things. Those new things included starting and selling her own business and, in that process, learning the nuances of how to market products using digital marketing. In one word - Deborah's marketing career has been rooted in a mindset of Adaptability. She discusses how adaptability can be your marketing career superpower... - Be led by your curiosity to learn - Stop being your first 'no' - be courageous. - Leverage that curiosity to find and solve problems - figure things out. - Follow your competencies and passions to create or find opportunities you never thought you could achieve. - Find or create your own 'village' of marketers to be your support and networking system. In this episode, Deborah shares tips on marketing career moments like... - How to make an immediate impact when starting your marketing role. - Based on her experience on both agency and client side - gives the best advice on how to effectively manage your agency partner. - Why focusing on a core marketing skill will future-proof your career.