In this episode of the Day2 Podcast, Jason Boyce and Maria Bailey explore the pivotal role of mothers in consumer markets. They discuss how moms with credit cards represent a significant buying group and emphasize the importance of tailoring marketing and product development to this demographic.

In this episode, Jason Boyce interviews the cofounders of GW partners, Chris Shipferling and Jason Somerville, to talk about the market for product companies and how to maximize your business value all the way to exit.