Campaign cup "elite 8", a sexy turkey ad, and the

Campaign cup "elite 8", a sexy turkey ad, and the challenges of the digital media landscape.

Listen now

Description

Campaign's David Brown, Chris Powell and Emma Johnston-Wheeler reveal the "elite 8": the quarter final contenders of the campaign cup, discuss both innovative and tried and tested creative, and take note of a substantial AI deal between WPP and Google Cloud. With AI generated content as example, they also delve into a discussion about the challenges of advertising in the digital media landscape. Hosted on Acast. See acast.com/privacy for more information.

More Episodes

See all »

Campaign Cup Finals Special Episode: with the creative leaders behind "Start the Car" and "We the North"

We started with 32, and now just two remain in the Campaign Cup. It's a showdown between Zig's "Start the Car" for IKEA, which gave us a phrase that's become synonymous with finding a great deal, and Sid Lee's "We the North," a poetic ode to the Toronto Raptors' distinctly Canadian identity in a...

Published 05/03/24

The Message

Published 05/03/24

Taste testing Tims’ pizza, Canada’s Olympic campaign and the Campaign Cup Final Four

For this episode of The Message, the team went out for lunch first, then talked about some clever Canadian creative ideas—including how to get late-night Taco Bell consumers to come back during the day, and how to make shoes from food waste. Plus the new Team Canada Olympic campaign is out, the...

Published 04/26/24