Episodes
A solo episode of The Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month. I’m sharing my thoughts on the following topics: When a client says ‘While on your travels’ **LINKS** Join my FREE private Facebook Group of over 5000 designers from all over the world: https://www.facebook.com/groups/interiordesignbusinessstrategies/ ...
Published 11/17/20
A solo episode of The Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month.  Topics include: Clients making demands; contractors calling you ‘honey’; realistic deliverables and fees; who else loathes the procurement phase?; and branded business apparel **LINKS** Join my FREE private Facebook Group of over 5000 designers from all...
Published 11/06/20
In this solo episode, I review a previous client project to share Dynamite CLAIRE-ITY with you on why this project ended badly!  Everything to a point was so wonderful, but then the working relationship took a bit of a turn.  Find out why and all the details when you listen to the show.  Although the project ended on a sour note, I learned some valuable lessons that I am sharing with you so you don’t make the same mistake that I did.  Listen to the podcast to hear more!  Plus, see links...
Published 10/23/20
A solo episode of The Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month.  Topics include: How honest are you when your friends ask your advice on their designs?; venting about the business; the average number of projects a solopreneur juggles at a time without an assistant; partners who are cheap; Instagram likes. **LINKS** ...
Published 10/09/20
In this solo episode, I review a previous client project to share CLAIRE-ITY.  These Burlington clients were busy working professionals with 2 young children. They were fabulous to work with and were interested in having me put everything together for their quaint sitting room.  Although the project went very well overall, the biggest lesson I learned was that it’s okay (in certain situations only!) to bend your processes a little, as needed. You have to go with your gut and look at the...
Published 09/25/20
This is the second part of my interview with past client Tara Vernest.  In this episode, we talk about the process of working with a designer from a client’s perspective and what expectations she had when she hired me. We also discuss details of having both a contractor and designer on-site and who to turn to looking at different aspects of a project. **LINKS** Tara’s handle on Instagram → https://www.instagram.com/whitelinenlifestyle/ Join my FREE private Facebook Group of over 4400...
Published 09/11/20
This is the first episode in my new series called ‘A client’s perspective’ and I’m interviewing Tara, a lovely past client whom I worked within 2016.  Stacy can you write something here - this podcast focuses on why Tara sought out my services, where she looked in her search for a designer, the reason she hired me specifically, and what she thought of my initial consultation meeting and processes. **LINKS** Join my FREE private Facebook Group of over 4400 designers from all over the world: ...
Published 08/28/20
The Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month.  Topics include: An inappropriate photo received by a designer from a prospective client; setting realistic budget expectations from one of my live WIDWIL videos; creating a solution for promotional posts in my private Facebook group; the importance of recognizing your...
Published 08/14/20
In this solo episode, I review a previous client project to share CLAIRE-ITY.  These Burlington clients were busy working professionals with 2 young children. They were fabulous to work with and did not have the time or energy to take on a custom living room redesign project on their own. They told me that they did not know where to start and the idea of doing this on their own was very overwhelming for them both.  Although the project went very well overall and it was beautiful to...
Published 07/31/20
In this solo episode, I review the Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month.  Topics include: Blog Pods and Instagram Pods; Clients who try to set the terms for the project; how to deal with indecisive clients; finding content for Social Media & the most important takeaway from COVID. Join me and let’s do this! ...
Published 07/17/20
Running an Interior Design business isn’t easy, but nothing worth having ever is. The best way to learn how to run a successful interior design business is to learn from others’ experiences. In TNT The Naked Truth podcast, I do just that.  In my ‘Real Client Project’ Episodes, I share details of real client projects.  I review how the client came to find me, what my fees were for the interior design initial consultation and for interior decorating services. You will also hear specific...
Published 07/03/20
Building solid relationships with our trades is essential for running a successful Interior Design business. Unfortunately, as Interior designers we generally have a reputation of either being too demanding and controlling or uneducated and inexperienced -or both!  Conversely, as Design professionals, we feel that contractors and trades typically do not welcome us onto a project nor our creative ideas for design. It can also be a concern for a designer that if they are not overseeing every...
Published 06/05/20
In this solo episode, I review the Top 5 posts from my private Facebook group for interior designers, Interior Design Business Strategies. These are the hottest topics, these are the posts that received the most engagement from the group in one month.  Topics include, How to dress for the initial consultation meeting, a showroom Designer who was treated badly by a client, contractors who don’t like fancy design elements and using video to market your business. Join me and let’s do this! ...
Published 05/22/20
Building solid relationships with our trades is essential for running a successful Interior Design business. Unfortunately, as Interior designers, we generally have a reputation of either being too demanding and controlling or uneducated and inexperienced -or both!  Conversely, as Design professionals, we feel that contractors and trades typically do not welcome us onto a project nor our creative ideas for the design. It can also be a concern for a designer that if they are not overseeing...
Published 05/08/20
Running an Interior Design business isn’t easy, but nothing worth having ever is. The best way to learn how to run a successful interior design business is to learn from others’ experiences. In TNT The Naked Truth podcast, I do just that.  In my ‘Real Client Project’ Episodes, I share details of real client projects.  I review how the client came to find me, what my fees were for the interior design initial consultation and for interior decorating services. You will also hear specific...
Published 04/24/20
One of the most difficult aspects of being an interior design professional is knowing how to deal with family and friends who will inevitably ask for your advice or need your help. Do you charge them for your interior design services? Do you discount your pricing? Do you have them sign a contract?   How about when you are at a social event and someone finds out what you do for a living. Do you let them ‘pick your brain’?  How do you handle a situation where a friend asks you to come over...
Published 04/10/20
Welcome to The Naked Truth – I’m super excited!  This has been on my bucket list for soooo long and finally, the time has come.  I’m Claire Jefford, a certified & award-winning Interior Decorator, business coach, vlogger & speaker. I’m here to bring you THE NAKED TRUTH about running a successful ID business. Here we will have real conversations about the multitude of topics & situations that affect your business and our industry every day…but these will be conversations that we...
Published 01/10/20