Hello and welcome to Episode 235 of the People Powered Business Podcast! Today I am delighted to be joined by guest expert Stacey Hughes from Stacey Hughes Co to talk all thing Meta and LinkedIn paid ad campaigns for your recruitment projects. Stacey spent years learning how to craft compelling recruitment ad campaigns via Meta in her Allied Health practices, and now specialises in working with business owners to learn how to run profitable ads through her Fab Ads Club. In today’s discussion we unpack: When Meta or LinkedIn ads can work for recruitment; The various strategies to consider; What types of content and visuals work best; Thinking about which platforms your ideal applicant is spending time consuming content on; What application processes work best; And much more! If you’d like to connect with Stacey, her website is: https://www.staceyhughes.co/homepage Her Instagram handle is @staceyhughes.co And you can find her on LinkedIn here: https://www.linkedin.com/in/staceyhughes/ An Invitation Would you like to connect with other like-minded business owners, leaders and managers experiencing similar situations with their team? Join the discussion inside our free Facebook Group – HR Support for Australian -Businesses. https://www.facebook.com/groups/hrsupportaustralia