In this episode of the Purposeful Marketing Podcast, hosts Aaron Mary, and James chat with Peyton Warren, Sr. Strategist at Gorilla 76 about the episodes big question: why do we crave community? Peyton shares her experiences with Industrial Marketing Live, a community she helps run. They all discuss the importance of building and nurturing a community in the world of industrial marketing. This episode delves into various aspects of community building, the growth of Industrial Marketing Live, and the power of quality content. The conversation highlights the value of community engagement, the community's evolution, and its impact on professional development and networking. The hosts and their guests offer insights and anecdotes that can inspire and inform marketers looking to create and grow their own communities. ~Market with purpose for the everyday practitioner ~ Subscribe to the ⁠⁠Purposeful Marketing Podcast.⁠⁠ Connect with the hosts: ⁠⁠Mary Keough⁠⁠ ⁠⁠Aaron Weekes⁠⁠ ⁠⁠James Boeckmann