Episodes
What is your source when making decisions? There's one source that's much more powerful than any other. May is Mental Health Awareness Month. If you have been listening to the show for a while, you know that I am very passionate about mental health. And one thing I've learned over the years is that God is the source of peace and hope when navigating anxiety.  I've had anxiety my entire life, and so have several members of my family. It's hard to overcome completely, but it is something that...
Published 05/03/24
As entrepreneurs, service providers, and coaches, you need online visibility. One way to increase your visibility is to improve your LinkedIn profile. Follow the advice below to enhance your profile and elevate your online visibility as the go-to in your area of expertise. How should you approach writing your LinkedIn profile? First, pause. Ask yourself why you are on LinkedIn. What are you hoping to accomplish on LinkedIn? Do you want to attract clients? Is your goal to increase your...
Published 04/30/24
What part does doubt play in your business? If you aren't growing, it is likely influencing your outcomes. It's time to overcome doubt! The easiest way to overcome doubt is to read scripture and see the many examples that God gave us to prove He is trustworthy. I recently studied the gospel of Luke in a Bible study with Priscilla Shire. She has an eloquent way of explaining scripture and helping me see where my thoughts or attitude are lacking. When studying Luke chapter 5, we focused on...
Published 04/26/24
When pivoting your business, what are the things to do and not to do to pivot successfully? Successfully pivoting your business isn't as complicated as you might think. The first step is identifying who fits the new soulmate client description in your community. These people will become your low-hanging fruit. Be consistent when pivoting your business. Jen has already been talking about time management but with stepmoms, not specifically entrepreneurs. However, because she has entrepreneurs...
Published 04/25/24
Over a million people started businesses in 2023. Twenty percent of new businesses fail within the first twelve months. How can you build a solid foundation for your business to avoid being a statistic? Forty percent of businesses fail within the first three years. With such alarming statistics, the question becomes, what does a business need to succeed? First and foremost, you must build a solid foundation. What does building a solid foundation for success for your brand and business mean?...
Published 04/23/24
Are you struggling to reach the level of success you desire? Yes? So then, what do you need to do to be successful? Three key things. If you have felt overwhelmed with growing your business, you must have asked the question, what do you need to do to be successful? The fact is, there are three crucial components to entrepreneurial success. The most important is a positive mindset. The three things you need to succeed A positive mindset, strategy, and action—that's it. Many struggle to...
Published 04/19/24
Stop trading time for money. That is a mindset of lack, and God didn't create you for lack; He created you for an abundant life in Him. How can you develop an abundance mindset? The transformation from a lack mindset to an abundance mindset begins with Scripture. It's also important to recognize that trading time for money as an entrepreneur is not an abundance mindset. The Bible tells us we have an abundance. It all began when God created the world. He made it plentiful, beautiful, and...
Published 04/16/24
Your personal brand is the foundation of your business. As such, it is how you control the perception others have of you. Therefore, your style is part of your personal brand strategy. There are many facets to your personal brand and the perception others have of you. When creating a personal brand strategy, your style must be a consideration. Whether in corporate or as an entrepreneur, your style influences what people think of you as a personal brand. Yoru personal brand strategy will help...
Published 04/09/24
There's a lot of noise about making six, seven, or eight figures. And if you don't, does that mean you aren't successful? Does the amount you make alter your identity as a successful business owner? If the business world has made you feel less than adequate, I want you to stop for a second and consider this question: What does the Bible say about your identity? Your worth is not tied to your business. It is easy to link your worth to your business's success. When things are going well, and...
Published 04/05/24
Anxiety . . .    It doesn't have to hold you back. Or cause your life to feel like complete chaos.    Listen to my interview with Jami Deluca on the Keep 'Em Healthy Podcast and learn how to recognize it and create strategies to help you navigate it proactively so that you can live a joyful, purposeful, peaceful life.    Access Jami's show.    Download the free eBook, 5 Crucial Strategies to Start and Grow Your Business for Sustainable Success Without Social Media.    Buy You, Me,...
Published 04/04/24
To attract more clients, you must tell the world about your work and the results you help your clients achieve. But how? The answer? Learn how to write a good case study. Writing a good case study can improve your marketing strategy because readers will understand how you help your clients achieve the desired results. Why must you write a good case study to improve your marketing strategy and attract more clients? Case studies encapsulate SEO. They are proof of your work, share stories, and...
Published 04/02/24
Your personal brand is the foundation of your business, so a personal brand strategy must be a priority if you want to build a sustainable business. What is a personal brand strategy, and what characteristics of a personal brand are crucial for sustainable success? To start, don't be timid. Rely on your faith, be bold and courageous, and step into your God-given gifts. What is a personal brand? Think of your personal brand as the perception others have of you. It's a story, your story, that...
Published 03/29/24
Financial resources make it easier to care for yourself and your family. When you have a positive mindset around money, you will have a positive relationship with money. How do you feel about money? Would you like to change your mindset about money to improve your relationship with it? If yes, you are not alone. Many people struggle with money mindset and need to improve their relationship with money. Past experiences, things you've been taught, trauma, and even your family's relationship...
Published 03/26/24
The landscape for growing a successful small business is very competitive. Therefore, attracting quality leads and growing email lists is essential for business growth and revenue generation. The question of how to create a good lead magnet is essential because every business owner needs to generate high-quality leads to build a sustainable business. An irresistible lead magnet will help you generate steady leads to nurture and convert to paying clients. An email list is crucial to starting...
Published 03/12/24
Being a business owner is exciting, fun, inspiring, joyful, and purposeful. But you need hope for the entrepreneurship journey to stay positive and have the strength to follow your dreams and achieve your goals. Hope is the desire that keeps you moving forward. You need hope and a positive mindset to stay motivated, to put one foot in front of the other when the excitement has waned and doubt has arrived. Hopeful expectation will help you see a light at the end of the tunnel, and your effort...
Published 03/08/24
  Coaches can serve as a mirror for clients behind them on the journey to become who they are meant to be. Clients can experience hope that they too will become satisfied, purposeful, and fulfilled by seeing what the coach who has gone before them has accomplished. Many facts about coaching will influence your decision to become a coach, what type of coach you will become, and whether or not you will hire a coach. The label of coach is very broad. Coaching could mean marketing strategy,...
Published 03/05/24
Life can feel challenging and overwhelming, sometimes downright brutal. But you can have confidence you'll get through it because God's got you. You can find comfort in scripture that you've got this because God's got you. No matter the life experiences, even the days you want to curl up in a ball and cry, God's resting his hand on you and sees you as his radiant, righteous child. Psalm 34:5 reminds us, Those who look to him are radiant, and their faces shall never be ashamed. When you don't...
Published 03/01/24
  There are many benefits to podcast guesting. If you want to use podcast guesting for marketing, you need to know how to be a good podcast to be successful. Podcast guesting is a powerful marketing tool to reach a larger audience, build your community, and, ultimately, attract more clients. But you need to know how to be a good podcast guest to use podcast guesting for marketing your business effectively. How is podcast guesting related to marketing Podcast guesting is a long-term...
Published 02/27/24
To grow your business without social media, you must have good copy written to resonate with your ideal client. Writing persuasive copy makes you more likely to convert your audience to paying clients. You must adhere to your values when writing persuasive copy and implementing website strategies to create an effective homepage. The place to start Don't get hung up on having the perfect website. Your website strategies must include taking action to accomplish what needs to be done,...
Published 02/20/24
Spiritual warfare is real. You must stand guard, discern, and be prepared to stand your ground. Do not compromise your faith by accepting the "feel good" movement rampantly shifting the mindset of society. Jesus didn't die in vain. He died, overcame Satan, and rose again so that we could have eternal life. He did not suffer for us to ignore His commandments and accept sin. Therefore, we must discern what we consume. We are to love but do not compromise your faith to do so We are to love,...
Published 02/16/24
It's time for a business detox! Clear your heart and mind and better see what God has in store for you and your business. God has a purpose and calling for each of us and wants us to stay aligned with Him. What is a business detox? If you feel overwhelmed or like you are spinning in circles with a never-ending to-do list, maybe it's time to step back and listen for God's voice. Maybe you need to hear God more clearly to fully understand your purpose and what He's calling you to. When you more...
Published 02/13/24
Do you avoid asking for help? Perhaps asking for help makes you feel uncomfortable. Even if you don't want to ask another person for help, you have a guide and help is available to you from the Holy Spirit. You need help to succeed. As humans, we are not meant to live, work, and do things alone. And most people enjoy helping others. Data suggests that when people help others, we are more likely to be successful ourselves. The Bible reminds us that we need help to succeed One of my favorite...
Published 02/09/24
What if one of your best clients lost your contact information and could no longer buy from you? It happens. Don't let it happen to you. Stay front of mind. To stay front of mind, you need client retention strategies. Email marketing is one client retention strategy that is effective and takes minimal time. An example to demonstrate the need for client retention strategies During a recent nail appointment, my esthetician told me about visiting a local store to buy a plant. The store owner...
Published 02/08/24
Organize and systemize your life to create more energy and feel better, which will help you succeed. There is a need to be organized and that need stems from the benefits of being organized. You can save time and money and be more efficient. "Evaluate and tweak your systems. It is all about becoming more efficient and productive in a streamlined space and maintaining these systems will help you achieve your goals." - Kristin MacRae What are the benefits of being organized? There are several...
Published 02/06/24