Here's the thing: any coaching is better than no coaching at all. However, when it comes to supporting the transformation journey of an entire sales organization, a scalable coaching program is necessary to improve competencies, change behaviors, and ultimately, drive business impact. Our guest in today's episode is a sales enablement leader who has orchestrated several successful coaching programs in the past, and he'll share his secrets for making coaching an integral part of an organization's culture instead of a random act of enablement. Please welcome Jothan Kvarford, also known as "Coach K"!   Some of the questions we tackle in this episode: - Have you ever seen an approach work where the only coaching provided came from enablement? - How do you engage stakeholders across the organisation in preparation for rolling out a large-scale coaching program? - What are the steps involved in rolling out a coaching program? - How do you train and coach the coaches? - How do you ensure ongoing coaching excellence and accountability? - What is one step enablers listening today can take to fast forward their journey to a scalable coaching program? Here are some of the resources referenced in this episode: Connect with Jonathan Kvarfordt on LinkedIn: https://www.linkedin.com/in/jmkmba/ Connect with Felix Krueger on LinkedIn: https://www.linkedin.com/in/hfkrueger/ Where to find The State of Sales Enablement: Website - http://thestateofsalesenablement.com/ LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/ Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853 Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g Mentioned in this episode: The Building Blocks of Sales Enablement Learning Experience If you want to stop reinventing the wheel, maximize business impact, and fast-track your career, consider joining a growing community of Enablers at The Building Blocks of Sales Enablement Learning Experience. To learn more visit goffwd.com/blocks. Webinar: 7 Steps to Maximizing Enablement's Business Impact Some of the topics Mike Kunkle and Felix Krueger cover include: - Understand the maturity level of your sales enablement team - A simple framework that will help you identify current shortfalls - How to get more done with less by effectively managing stakeholders - An overview of the sales performance levers you should consider - How to formalize a plan that delivers results and helps you gain momentum fast If making a business impact with enablement is your priority going into 2023, visit goffwd.com/impact to watch this webinar.