Description
Newsletters can increase patient referrals.
How I hear you ask? Well when was the last time you contacted a patient who had not been into your clinic for treatment? Me? Every fortnight, with a newsletter. Why? Because it helps to remind them that I exist and educates them about other conditions I treat. So I am on their mind if they or a friend or family member needs treatment. Newsletters are often an under used resource by therapists and clinic owners. In this podcast I will discuss the benefits, why and how to send newsletters and tackle some of the roadblocks that stop people from sending them.
Links mentioned in the show
Mailerlite - the software I use to send emails
The Practice Builders Community - FREE Facebook group
Here’s an overview of what I talked about
>> [03.11] Why are you not sending a newsletter?
>> [04.40] Don't let the tech stop you
>> [05.30] Set up a template
>> [06.05] GDPR
>> [08.11] The time factor
>> [10.14] Content
>> [12.01] Consistency
>> [13.30] A little bit on statistics
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