#213 - FORM By Sami Clarke: Building A Digital Wellness Empire Through Content, Community & Commerce
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Sami Clarke & Sami Bernstein join Blaine on DTC POD to discuss audience building, content creation, platform differentiation, the current state of influencer marketing, examples of brands that stand out, starting businesses with distribution first, how to tell your brands story, how to build community in 2022, how to deal with defective products, why it's important to embrace TikTok, content types that perform best, & what she's building with Form.
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