EP239: How to Use Your Facebook Group to Grow an Email List Full of Warm Leads
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Description
Having a Facebook group for your health coaching business can be a great strategy because it allows you to truly build a community of people who want to learn from you.  A free group can be part of the customer journey and it's a key touchpoint for them because they can keep coming back to your group day after day.    The people who are most likely to sign up for your coaching programs are those who know you, trust you and feel connected to you, and this is called a warm audience. You hear us say this a lot, but it's important to use social media to grow your email list, and this can be done very easily when you have a Facebook group.    Here are the 5 strategies we are covering in depth on this episode:   Include a link to your freebie in the welcome post at the top of your group, so it's the first thing people see when they join. Post a link to your free offer in the description of your group. Post about your new freebies as you create them. A weekly welcome post where you tag new members. Use one of the 3 screening question for new members as a way to grow your email list.     Tune in to learn more about how to apply each of these in your group to grow an email list full of warm leads and prospects.   Links/Resources mentioned on the show:   Wait list for Kathleen’s Facebook Group Accelerator Program – https://www.fbaccelerator.com/   Episode 217: 3 Secrets to Creating the Perfect Lead Magnet to Attract Your Ideal Clients – https://www.thewellnessbusinesspodcast.com/episode217/   Links to Resources:    Karen’s Facebook Group - www.facebook.com/groups/emaillistbuildingforcoaches/   Karen’s Instagram - www.instagram.com/karenpattock/   Kathleen’s Facebook Group - www.facebook.com/groups/healthcoachpeers/   Kathleen’s Instagram - www.instagram.com/kathleenlegrys/   The Wellness Business Podcast Facebook Page - www.facebook.com/thewellnessbusinesspodcast/
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