Everytime you communicate, you are either adding value or taking up space. In a distracted, competitive and commoditized world, your personality tagline is crucial to standing out. In this excerpt, Sally explains how your communication should be based on what you discover about your own highest...

Why it is important to understand how the world sees you in order to compete in a crowded marketplace. This understanding can help boost your business and improve all your relationships. For a handy guide to understanding how the world sees you, visit HowToFascinate.com/Podcast/2, click the blue...

What is fascination? How can it help improve your daily life? In this excerpt from a longer program, Sally explains why it is important to understand how the world sees you when you offer your highest value. You'll discover how different ways of communicating can each be captivating for different...