In Part Two of this file, we return with an exclusive look into the process behind not only how a writer gets paid to ghostwrite a title for a celebrity, but also the writing, research, and indie publishing of a book that has sat on top of the Amazon charts for over a year! We had to get special permission from the incredible human and author, David Goggins, to share this story, but it’s no secret that the book was co-written by my good friend Adam Skolnick. Adam is an award-winning independent journalist and author covering adventure sports, environmental issues, and civil rights for outlets such as The New York Times, Outside, ESPN, BBC, and Men’s Health, among others.  He is also the author of One Breath, was the narrator of David Goggins’ bestselling audiobook for Can’t Hurt Me, and co-hosts The Rich Roll Podcast, on the "Roll On" edition. Adam returns later this month for the next installment of How to Ghostwrite a Bestseller: Part Three to talk about his journey with David to his latest bestseller Never Finished: Unshackle Your Mind and Win the War Within. Stay calm and write on ... [Discover The Writer Files Extra: Get 'The Writer Files' Podcast Delivered Straight to Your Inbox at writerfiles.fm] [If you’re a fan of The Writer Files, please click FOLLOW to automatically see new interviews. And drop us a rating or a review wherever you listen] In Part Two of this file Adam Skolnick and I discussed: The importance of a large social following for non-fiction authors How timing plays such a big role in self-publishing success Why an audiobook/podcast hybrid might be the next big thing for authors The Golden Age for ghostwriting opportunities How David Goggins's inspiring message goes beyond cookie-cutter self-help And why "there is no finish line" for writers Show Notes: AdamSkolnick.com Never Finished: Unshackle Your Mind and Win the War Within – by David Goggins (Amazon) Can't Hurt Me: Master Your Mind and Defy the Odds – by David Goggins (Amazon) Adam Skolnick on Instagram Adam Skolnick on The Rich Roll Podcast A Mostly Uncensored Chat with Award-Winning Journo Adam Skolnick 21 Productivity Hacks from 21 Prolific Writers: Part One 21 Productivity Hacks from 21 Prolific Writers: Part Two Kelton Reid on Twitter Learn more about your ad choices. Visit megaphone.fm/adchoices