Is AI going to strip all brands of their humanity? Or is it possible to build a human-centric brand in the age of AI? Here’s a bigger question: Why should artificial intelligence be any different than everything that’s come before? Can corporations build human brands? Or are they constantly beholden to psychopathic tendencies? The answer to those last questions, I think, give us the answer to the first ones. How can we apply the lessons we’ve learned about building human-centered brands to artificial intelligence, to automation, to technology at large? How can you build a human brand in the age of AI? How can you connect with customers at scale using the tools available to us and make that connection human? What do you need to do? That’s what the episode of Thinks Out Loud is all about. Want to learn more? Here are the show notes for you… Building a Human Brand in the Age of AI (Thinks Out Loud Episode 398) Headlines and Show Notes Show Notes and Links * Is it possible to achieve human marketing at scale? – Schaefer Marketing Solutions: We Help Businesses {grow} * Mary Spender: This Has Driven Me INSANE (A Real Rant) – YouTube * Marketing Rebellion: The Most Human Company Wins: Schaefer, Mark W.: 9780578419862: Amazon.com: Books * Are corporations psychopaths? | ACCA Global * Why Corporations Are Psychotic | Psychology Today * Rethinking Search Marketing in the Age of AI (Thinks Out Loud Episode 397) * Anticipating Radical Shifts in Consumer Behavior from AI Adoption: A Look into the Future (Thinks Out Loud Episode 396) * What Taylor Swift Can Teach You About Bypassing Gatekeepers (Thinks Out Loud Episode 393) * How to Escape Big Tech’s Web (Thinks Out Loud Episode 395) * Revisiting "How to Add an AI to Your Team" (Thinks Out Loud) * a href="https://www.timpeter.com/?feed-stats-url=aHR0cHM6Ly93d3cudGltcGV0ZXIuY29tL2Jsb2cvaG93LXRvLWFkZC1haS10by15b3VyLXRlYW0tdGhpbmt...