This week I spoke to Susanna Reay about how online presence and visibility is absolutely essential for online service providers.  Here are just a couple of takeaways from this wide-ranging conversation:  Score app is a very useful way to get more qualified leadsA quick online search is the first port of call for prospective clientsShowing up is so much more important than outdated keyword stuffing Personal stories are memorable and help people relateAcronyms used:  EEAT - Experience, Expertise, Authoritativeness and Trustworthiness Contact Susanna: Website:  Business Spark Scorecard:  Book: The Introvert Way® Roadmap: Book recommendation: Playing Big by Tara Mohr Please enjoy! https://open.spotify.com/episode/6lHnnYSIyvXjt8M423i6dr Take our freelance translator business quiz: Are you looking to scale your freelance translation business? Download our direct client marketing worksheet How to find more direct clients than you can poke a stick at