In this episode, Michael Janda and Brad Hussey dive into the often overlooked but critical topic of burnout, particularly in the area of creative entrepreneurship. They share personal stories about hitting rock bottom due to self-inflicted stress, high activity levels, and creative blocks. Both...

Sell benefits, not features is a lie! Let's discuss the age old marketing strategy of features vs. benefits. Why are people teaching to sell benefits not features? What makes your business unique? What are the benefits the client have to gain from working with you? What are the features that will...

What buyer objections are common in the creative services industry, and how do experts like Brad Hussey and Michael Janda tackle them? How can you address concerns about price, quality, timeline, and customer experience? What strategies can help overcome client hesitations? Dive into this episode...