Today we’re speaking with Samantha Boulos of Viral Nation. With over 7 years of experience in the field, I have developed a deep understanding of influencer relations, social media, and digital marketing. I have successfully executed multiple projects, from ideation to delivery, for clients such as L'Oreal, Ferrero, Haleon, and more. I am passionate about client services and creating impactful marketing strategies that leverage the power of influencers and social media to connect with audiences and achieve business goals. In my role, I manage the execution and quality of creative campaigns for global brands across various verticals. I oversee a team of talented and diverse professionals who deliver innovative solutions that drive brand awareness, engagement, and conversion. Connect with her: Instagram: https://www.instagram.com/samboulos/ Timestamps: 00:00 Unlocking Agency Success: The Power of White Glove Service 00:30 Welcome Back to the WIM Podcast: A Candid Conversation 01:02 Engaging with the Community: Listener Feedback and YouTube Growth 02:30 Introducing Samantha Boulos: A Deep Dive into Influencer Marketing 05:26 The Journey to Influencer Marketing: Samantha's Story 07:42 Viral Nation Insights: Behind the Scenes of a Leading Marketing Agency 09:19 Navigating the Job Market: Strategies for Success 10:00 Dealing with Layoffs: A Personal and Professional Perspective 14:52 Toxic Work Environments: Strategies for Survival 19:29 Client Management Mastery: Building Strong Relationships 31:35 Advocating for Women in the Workplace: Empowerment and Equality 34:06 Connecting with Samantha Boulos: Reach Out and Engage 35:17 Wrapping Up: A Look Forward and How to Get Involved Want to join WIIM's Membership? Check out our website http://www.iamwiim.com/join Join WIIM’s upcoming events near you! http://www.iamwiim.com/events Don't forget to follow us on Instagram http://www.instagram.com/iamwiim --- Send in a voice message: https://podcasters.spotify.com/pod/show/wiim/message Support this podcast: https://podcasters.spotify.com/pod/show/wiim/support