This week we are joined by Eugene Ravitsky, Founder of Factory Pure.  Eugene has been in the world of e-commerce for a number of years now and shares his insights, experiences and advice on identifying your businesses USP, the ways to communicate with your customers, writing the right content for your business and much more! Key takeaways: 0:00 Introduction 1:43 Welcoming Eugene from Factory Pure 5:58 The business journey 7:08 Drop Shipping: What's the USP? 10:06 How to get out of your web-based business slump? 15:05 How Do We Write Content For Our Business? 18:55 How to Write the Best Product Descriptions? 24:59 How Do You Manage Your Email List? 31:49 Phone Calls: Speaking to your customers 37:53 How to Find Your Marketing System Through Omnisend Factory Pure: https://factorypure.com/ Check out Omnisend here: https://your.omnisend.com/winningwithshopify Website: https://winningwithshopify.com/ YouTube: https://www.youtube.com/@winningwithshopify Instagram: https://www.instagram.com/winning_with_shopify/ TikTok: https://www.tiktok.com/@winningwithshopify Support the show