We chat with Lewis Kemp about his all things marketing. Lewis is the CEO of Lightbulb media, A social media, PPC & Content Marketing Agency. We talk about how to get started in the industry, UNI VS going straight into work, The incredible opportunities building a personal brand own social media can create, as well as what kind of skills are important for those working in marketing. The industry has a huge range of roles available and Lewis talks us through a few of them, there really is a role for most people in the industry, if you love data and analytics you will find a role, is you love being creative you will find a role, if you love strategy you will find a role... you get the idea. A pleasure to have Lewis on the show.