We chat with Andrew Holland about his career, from starting out in the police to moving into the world of SEO marketing Andrew talks us through how he made the move across to a very different industry. This is a brilliant example of how to change careers, Andrew put lots of work into learning all about marketing in his spare time building up the knowledge he would need to take the leap, Importantly Andrew didn't just read about it he actively applied his new skills for friends or small businesses for free until he was confident enough in his abilities to start charging. That then led onto a very successful career in the world of Organic SEO Marketing. Make sure to check out Andrew's book the Value of SEO avalible on Amazon.