172: Selling Value vs Price
Listen now
Description
You don’t discount price to close a deal, but that doesn’t mean you don’t use price to negotiate. There is a time and a place for everything, so there is a time to discount. The best way to handle price is inventory. To build value you have to have a lot of choices. Use price to stir up the market and to stir up traffic. Discounting without inventory choices won’t work, and price doesn’t matter if you don’t have volume with it. Build so much value that you don’t need to discount. Increasing service is a great way to build value. There are 3 things you need to know going into a deal. In order to find a buyer, you need to find someone 1.) who is the decision maker 2.) has the ability to purchase 3.) has urgency to buy. Watch Young Hustlers every Thursday at 12noon EST for sales tips to make your hustle profitable!
More Episodes
Young Hustlers podcast moved to Cardone Zone. All episodes in one place. Go to GrantCardone.com/podcast
Published 06/08/18
The first step in a sales cycle is getting attention from a customer. Most are trying to sell without having attention. Whether you’re selling a product or a service you don’t even know if they are listening to you. It’s called control, how do you control the sale? You gotta control the...
Published 03/29/18
If you want to 10X your business, you need to fix your broken business cycle by getting leads that give you money. How do you do that? The 7 Steps of a Correct Business Cycle: 1. Idea 2. Attention 3. Intention 4. Solution 5. Proposal 6. Close 7. Follow U
Published 03/14/18