Ep 101: How to connect brands with the top 1% of global creative agencies with co founders of AUFI, Toby Wilkinson & Nick Bell
Listen now
Description
We discuss the importance of agency people, the power of curation when it comes to agency selection, why awareness is key for growth, the shift from full service to niche and back to full service, why omnichannel is replacing D2C, how investing has complimented their business and why human IP is underrated. …………. Sign up to the Your Basket Is Empty newsletter here and learn more about Omnisend here ⚡️ Enjoy ✌️
More Episodes
We discuss why Luna Daily started as an omnichannel brand, the advantages and realities of working with retail partners like Sephora, the playbook for successful retail partner selection, the key ingredients and people one needs to scale a B2B operation, and why why more brands should embrace...
Published 05/29/24
Published 05/29/24
We discuss the complex nature of modern B2B and why it’s hard to define, the similarities and differences of B2B strategy circa 2017 and now, Chloe’s top B2B guests on her podcast and what others can learn from them and what’s exciting and what’s scary about B2B in 2024. …………. 📧 Your Basket Is...
Published 05/22/24