Episodes
Feeling lost in the digital world? This episode will be your guide! ️ Join me as I crack the code of the BEST digital channels to boost your B2B MSME. Learn about: Plus, we share insider tips and tricks to make these channels work for YOU! Ready to skyrocket your B2B MSME? Hit play and unlock your marketing potential! Subscribe for more MSME marketing wisdom! Need a winning strategy? 26Tech, your MSME marketing experts, are here! Let's conquer the digital world together! This...
Published 12/15/23
As a small or medium-sized enterprise (MSME) owner, you know that marketing is essential for your business growth. But with so many marketing channels and strategies available, it can be difficult to know where to start. In this insightful conversation, I cover: How to select the right marketing channels for your business What results you can expect to see from your marketing investments How to tie your marketing efforts to your business metrics The costs involved in...
Published 12/01/23
In this podcast, we explore the benefits of digital marketing, including its cost-effectiveness, high level of automation, and data-driven approach. Discover how targeting the right audience with specific promotions can result in better conversion rates and long-term success. Join us as we delve into the world of digital marketing and how it can help you grow your business. This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would...
Published 11/17/23
Uncover the world of marketing tailored for Micro, Small, and Medium Enterprises (MSMEs) in our easily digestible podcast. Understand the distinction between sales and marketing, grasp the potential benefits, and navigate your business journey. This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26Tech. You can also book a free 30-mins 1:1 consultation...
Published 10/19/23
Explore essential marketing strategies tailored for MSMEs, and gain expert insights into elevating your business success through effective marketing techniques. Unlock the potential of your MSME venture with strategic marketing approaches and professional guidance. This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website ⁠26 Technology Services.⁠ You can...
Published 10/06/23
Welcome to a special episode as we celebrate our 100th milestone! We reflect on our mission to provide bootstrapped founders with actionable marketing strategies. From exploring diverse channels to unveiling budget-friendly tactics, we've empowered businesses to build long-term marketing plans. This episode is a celebration of our journey, with insights into our future plans. Get ready for more dynamic strategies, emerging trends, and invaluable insights to drive your bootstrapped business...
Published 08/18/23
Personal brands are about creating meaningful relationships with your audience, while being an influencer means building relationships to drive sales. You can be both a social media influencer and have your own personal brand at the same time. This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. You can also book a free 30-mins...
Published 07/28/23
Still have questions about personal branding? I answer some of the most common ones in this episode. This podcast has been created to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. ⁠Book⁠ a free 30-mins 1:1 consultation with me or check out my ⁠free marketing resources⁠. Liked what you heard? Subscribe to it to never miss an episode! Follow me on...
Published 07/14/23
Personal branding requires understanding your business, work style, and personal life to construct an engaging online image. Design content pillars and topics that reflect your expertise, and establish a posting strategy aligning with your audience and chosen platform. Pre-schedule posts via a monthly calendar, considering the platform's algorithm. Create posts merging industry-related data with your unique traits for an authentic brand persona. Regularly review and adjust your...
Published 06/16/23
Know how I started personal branding, what I focused on, and what results I saw from it. Book⁠⁠⁠⁠⁠⁠ a free 30-mins 1:1 consultation with me or check out my ⁠⁠⁠⁠⁠⁠free marketing resources⁠⁠⁠⁠⁠⁠. Liked what you heard? Subscribe to it to never miss an episode! Follow me on ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠. Or check out my ⁠Y⁠⁠⁠⁠⁠ouTube channel⁠⁠⁠⁠⁠⁠ for knowledgeable videos.
Published 06/02/23
How can personal branding help you? In this episode I use two examples – one from a B2C founder and another from a B2B founder. I’ll share how personal branding helps them grow their business. ⁠⁠Book⁠⁠⁠⁠⁠ a free 30-mins 1:1 consultation with me or check out my ⁠⁠⁠⁠⁠free marketing resources⁠⁠⁠⁠⁠. Liked what you heard? Subscribe to it to never miss an episode! Follow me on ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠, ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠ or ⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠. Or check out my Y⁠⁠⁠⁠⁠ouTube channel⁠⁠⁠⁠⁠ for...
Published 05/19/23
Stay tuned for more exciting episodes on personal branding and how it can benefit you and your business. A personal brand story is a narrative of who you are and what you do, communicating your unique qualities and experiences and how they fit into the world around us. Crafting a compelling personal brand story requires asking yourself specific questions about what makes you different, how your challenges have shaped you, and how your story will benefit your target audience. To create...
Published 05/05/23
In this new episode, we talk about the importance of personal branding. How Personal branding helps you stand out from your competitors, build credibility with potential clients, and connect with customers emotionally, which can lead to increased sales and revenue. It's important to remember that personal branding is about the experience you create, not just the product you sell. By showing who YOU are as an entrepreneur, personal branding can be the key to getting ahead in the market....
Published 04/21/23
Establishing a personal brand is crucial for entrepreneurs, especially those starting out, as it helps differentiate themselves from their competitors and position themselves as industry authorities. Personal branding involves creating a unique identity that helps market your business and sell products. It's important to note that personal branding differs from business branding, as it is about the image you create for yourself, while business branding is about the image created by a...
Published 04/07/23
Take a closer look at an effective LinkedIn content strategy and personal branding tips that help LinkedIn influencers make money. Book⁠ a free 30-mins 1:1 consultation with me or check out my ⁠free marketing resources⁠. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website ⁠26 Technology Services.⁠ Liked what you heard?...
Published 03/24/23
Listen to find out the best practices for LinkedIn posts, what posts work best on LinkedIn, and how to maximise LinkedIn post reach. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe...
Published 03/10/23
Learn the top 10 mistakes to avoid when creating a LinkedIn profile for personal branding. Contact 26TechServices for more details. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to...
Published 02/24/23
Learn how to write the best Linkedin Summary and build a personal brand. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to it to never miss an episode! Follow me on Instagram,...
Published 02/10/23
Learn what LinkedIn branding strategy is and why personal branding is necessary to boost your business in the digital age of 2023. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to...
Published 01/27/23
Know more about a social media strategy and why you need one to succeed with your business in the digital age of the 21st century. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to...
Published 01/13/23
The holistic marketing model has undergone a major transformation model. Let us study how marketing is changing. Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to it to never miss...
Published 12/02/22
Learn how to increase leads and convert them through an effective marketing strategy.  Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make sense of digital marketing for their businesses. If you would like to get in touch, please do so through the contact form on my website 26 Technology Services. Liked what you heard? Subscribe to it to never miss an episode! Follow me on...
Published 11/18/22
During the festive season, small business owners need to work on their WhatsApp marketing for promotion and sales.  Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video! Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make...
Published 11/04/22
Learn about the most efficient methods to build an attractive digital presence for your brand for festive marketing.  Struggling with the confidence to create video content for your brand? Video content performs the best on all platforms, so you cannot ignore it. Here's a free guide to help you create your very first video! Book a free 30-mins 1:1 consultation with me or check out my free marketing resources. This podcast is part of the weekly blog that I write to help entrepreneurs make...
Published 10/21/22