Introverts are constantly labeled incorrectly, and associated with a ton of negative perceptions - from being gruff, irritable and dismissive, to hating people and abhorring any type of social situation. To sum it up, introverts are accused of being total a-holes, not being able to handle people and being poor communicators, but this couldn’t be further from the truth. How do we combat and overcome these misperceptions? We have to understand ourselves, set boundaries around our limits, observe the things that cause us to hit our energy wall sooner and mitigate our exposure. In business and marketing, we don’t have to be defined by the negative connotations of being an introvert. We can build systems around us that work with our personalities and allow us to achieve the success we want without changing who we are. In today’s episode, I talk about how to practically avoid being misjudged and misperceived as an introvert.