How Inclusive Marketing is Driving HiBob’s $2.5B Valuation in HR tech
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Description
In this enlightening episode of Scratch, Eric is joined by Sarah Reynolds, the award-winning CMO of HiBob and a passionate advocate for diversity and inclusion in marketing leadership. They dive deep into the essence of inclusive marketing, emphasizing its role in broadening market reach and the importance of genuine brand messaging. Sarah provides invaluable insights on maintaining authenticity, fostering an inclusive culture, and the intersection of diversity with marketing strategies. Don't miss out on their discussion about the crucial role of LGBTQIA+ leadership in the marketing world.
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