How trendy jeweler Kendra Scott is courting Gen Z and Gen Alpha
Listen now
Description
CMO Michelle Peterson talks about how marketing has helped grow the 22-year-old brand and what’s ahead
More Episodes
Marketers from the brand discuss its launch, Opill's new WNBA partnership and more.
Published 05/01/24
Published 05/01/24
JM Smucker’s CMO joins the Marketer’s Brief podcast to discuss how the company has shaken up its older brands, including Jif and Uncrustables.
Published 04/24/24