In this episode of Add To Cart, we are joined by William On and Rob Hango-Zada, Co founders and Co CEO’s of Shippit, a multi carrier shipping software specifically for Ecommerce.  After seeing eye to eye at uni (quite literally) and watching their Attlassian mates do well, the friends decided to get in on the action and launch their own logistics solution. Now, millions of packages are sent with the help of Shippit every month, and the company has expanded beyond Australia and New Zealand to...

In this episode of Add To Cart, we checkout Anthony Seymour-Walsh is CEO of Cashrewards, an Australian cashback website with over 2 million members and partners like Apple, Amazon, Myer and Liquorland. The scary thing is, Australia is around 3% in cashback purchases - compared to 15% in the UK - we are only at the start. For those who don’t know, cashback sites act as a kind of marketplace for bargain hunters where shoppers access shopfronts via the store and claim a percentage of cash back -...

We have a rule on Add to Cart, that our guests should be very much about Australia and Australian ecommerce.  Today, we’re breaking that rule…the rebels that we are…but with very good reason.  My guest is Eric Siu, Founder of growth marketing agency Single Grain, based in San Francisco.  You will also no doubt know Eric as the host of the hugely successful Marketing School and Leveling Up podcasts which have amassed over 2.1 million downloads every month.  In this chat, Eric shares the tools...

In this episode of Add To Cart, we checkout Sonia Friedrich, a behavioural science strategist with a background in business marketing.  She works with academics, data scientists and tech experts to harness the power of behavioural economics for business and brands and works with clients such as NewsCorp, AstraZeneca, Volvo and Nespresso.  Links from the episode: Sonia Friedrich Profitable Nudges: A Guide to Behavioural Economics with Sonia Friedrich | #392 Questions answered in the...

Did you carry a water bottle around when you were a kid? Of  course you didn’t.  Unless of course, we have some zoomers listening.  Well, times have changed and whether you prefer a fluoro Frank Green or a pastel Stanley Quencher, most people carry a water bottle these days.  My guest today has taken the hydration trend one step further, adding flavour and nutrients to the mix.  Catherine Dix is Director of Waterdrop Australia, a brand originally started in Europe that came via the US to...

In this episode of Add To Cart, we checkout Justin Ryan, Co founder of Glow Capital Partners, a growth equity firm investing in high growth brands and businesses in Australia and New Zealand. Having led 22 private equity investments and a big fan of partnering with innovative entrepreneurs and founders, Justin started the Glow Capital business in 2021 alongside Kate Morris of Adore Beauty. Earlier this year they secured their first major client, Cargo Crew.   Links from the episode: Glow...

Today’s guests join me to go deep into the subject of profitability and separate the layers that hide in different areas of an ecom business.  Carla Penn-Kahn and David Kahn are co founders of Profit Peak, a SaaS tool built to give merchants true visibility on everything that contributes to profitability, all in one place, in real time.  The husband and wife team started ProfitPeak in 2022 to help them run their own ecommerce business and it soon became clear this was a solution that other...

In this episode of Add To Cart, we checkout Dan Ferguson, Chief Marketing Officer at Adore Beauty.  He has over 20 years’ experience in e-commerce and digital marketing. Prior to joining Adore in 2018, Dan had roles leading e-commerce for brands such as Vistaprint, Officeworks and Dell. Links from the episode: Adore Beauty The Psychology Behind Successful Marketing with Dan Ferguson from Adore Beauty | #390 Questions answered in the podcast: What is the weirdest thing you’ve ever bought...

Today’s guest owns a business that sells fight gear, but don’t worry, we won’t be quizzing you on how well you know your MMA from your Muay Thai, but we will be bringing you plenty of knockout ecom tips.  Brendan Gillen is Chief Ecommerce Officer at Fight Gear Direct and CEO and Founder of The Ecommerce Factory, delivering advice and coaching to help store owners, ecommerce businesses and founders grow, optimise and scale their ecommerce businesses. You might recognise him from his black hat...

In this episode of Add To Cart, we checkout George Hartley. Co founder of Bluethumb, Australia’s online art marketplace.  Representing over 20,000 emerging and established artists from Australia, Bluethumb’s mission is to make discovering artists and buying art easy.  They have on boarded a third of Australia’s Indigenous Art Centres and have recently launched in the US.  Links from the episode: Bluethumb The Power of Dumb Ideas with George Hartley from Bluethumb | #388  Questions answered in...

This bonus episode brought to you today was recorded live at the Mumbrella Retail Marketing Summit in Sydney and features one of the great speakers there, who knows more than most about our evolving relationship we have with our pets.  Jon Wild is Chief Growth and Marketing Officer at Pet Circle.  Started in 2011, the company opened its ecommerce doors three years later and now lists 13,500 SKUs: the largest offering of online pet products in Australia.  In this chat, Jon shares all the tips...

In this episode of Add To Cart, we are joined by Anthony Seymour-Walsh is CEO of Cashrewards, an Australian cashback website with over 2 million members and partners like Apple, Amazon, Myer and Liquorland. The scary thing is, Australia is around 3% in cashback purchases - compared to 15% in the UK - we are only at the start. For those who don’t know, cashback sites act as a kind of marketplace for bargain hunters where shoppers access shopfronts via the store and claim a percentage of cash...

In this episode of Add To Cart, we checkout Karen Lawson, an award winning business executive and leader in the digital, technology and startup industry and currently the CEO of earth-wise home care brand Nontre.  Previously, Karen launched and led Peloton Australia (in the middle of the pandemic!) and prior to that was the MD of Spotify ANZ. Today, we tap into all of the incredible experience Karen has amassed over the years.  Links from the episode: Leadership Lessons from Spotify, Peloton...

This episode of Add To Cart is brought to you by Shopify and is a true exclusive, because we are discussing the launch of Shopify POS GO and Shopify POS Terminal - both of which have been eagerly anticipated by Australian omnichannel retailers for some time. And I have two absolute superstars to explain it for us.  First up we have Jordy Heis, Senior Retail Product Consultant for Shopify in ANZ. I have been lucky enough to know Jordy for many years and have had a number of in-depth...

In this episode of Add To Cart, my guest is here to explain how ecommerce brands can increase profitability by understanding what’s going on in customer’s brains.  Sonia Friedrich is a behavioural science strategist with a background in business marketing.  She works with academics, data scientists and tech experts to harness the power of behavioural economics for business and brands and works with clients such as NewsCorp, AstraZeneca, Volvo and Nespresso.  In this chat, Sonia reveals the...

In this episode of Add To Cart, we checkout Shanya Suppasiritad, founder of Rntr, a full service rental and resale plug in which gives brands the opportunity to step into and profit from the circular economy while owning the re-commerce experience for their brand.  Links from the episode: How to Take Back your Brand’s Resale Market with Rntr | #384 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you...

In this episode of Add To Cart, you could say my guest is ‘relationship goals’... the ‘JayZ and Beyonce’, the ‘Posh and Becks’, the Rob Godwin and Olivia Carr of brand - customer connection.  Dan Ferguson is Chief Marketing Officer at Adore Beauty.  He has over 20 years’ experience in e-commerce and digital marketing. Prior to joining Adore in 2018, Dan had roles leading e-commerce for brands such as Vistaprint, Officeworks and Dell. In this chat, Dan shares everything you need to know about...

In this episode of Add To Cart, we checkout Andy Miller, Co founder and CEO of Heaps Normal, the alcohol free brewing company launched during COVID.  Andy, armed with his extensive background in the beer industry and four mates with complementary skills, set about creating an alc free beer that tasted like the real thing…and to say he succeeded is an understatement. Last year, Heaps Normal was valued at $63 million and now accounts for roughly 40 per cent of all growth in the non-alcoholic...

In this episode of Add To Cart, we are joined by George Hartley. Co founder of Bluethumb, Australia’s online art marketplace.  Representing over 20,000 emerging and established artists from Australia, Bluethumb’s mission is to make discovering artists and buying art easy.  They have on boarded a third of Australia’s Indigenous Art Centres and have recently launched in the US.  In this chat, George shares the life changing impact the marketplace has had on individual artists, the tech venture...

In this episode of Add To Cart, we checkout Joshua Mammoliti from The Blue Space, Australia’s largest pureplay online renovation retailer.  With a background in digital working for leading Australian bathroom & kitchen brands like Caroma, Josh saw an opportunity for ecommerce innovation at a time when very few in the industry agreed.  Eight years later, The Blue Space is well established and an online leader in the bathware category. Josh himself has been recognised by making the 2023 Top...

In this episode of Add To Cart, we are joined by Karen Lawson, an award winning business executive and leader in the digital, technology and startup industry and currently the CEO of earth-wise home care brand Nontre.  Previously, Karen launched and led Peloton Australia (in the middle of the pandemic!) and prior to that was the MD of Spotify ANZ. Today, we tap into all of the incredible experience Karen has amassed over the years.  She shares how to turn product like into product joy, she...

In this episode of Add To Cart, we checkout Iain Calvert from Boom Ecommerce.  Iain is an ecommerce consultant and trainer with 20 years experience. Originally from the UK, Iain now concentrates on the Australian market and helps Aussie brands do ecom better.  Links from the episode: Boom Ecommerce Simplifying Ecommerce with Iain Calvert | #378 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish...

In this episode of Add To Cart, we are joined by Shanya Suppasiritad, founder of Rntr, a full service rental and resale plug in which gives brands the opportunity to step into and profit from the circular economy while owning the re-commerce experience for their brand.  In our chat, Shanya shares her incredible start up journey which started in Narnia, the details of the epic circularity case study test she performed- how many times do you think a single Oroton dress can be sold?  And we...

In this episode of Add To Cart, we checkout Danny Lattouf,  partner and Chief Strategy Officer at The General Store, a multidisciplinary creative agency for retail with clients such as Freedom, Rebel and Barbeques Galore.   Links from the episode: The General Store Creating The Ultimate Physical Store Experience with Danny Lattouf | #376 Questions answered in the podcast: What is the weirdest thing you’ve ever bought online? Who is your favourite retailer? Which retail fad do you wish was...