In this episode, Dan Sanchez and Marc Angelos dive into the fascinating world of AI in marketing, tackle multiple AI news items and discuss its impact on marketing.  Timestamps: 00:00 AI in the sky: exploring AI's impact. 05:36 CEO should lead company-wide AI implementation. 08:38 AI transformation in marketing leads whole organization. 11:37 Building custom GPT, feeling similar to marketing ops. 13:35 Marketing professionals need to study AI integration. 17:01 AI's impact on content...

Welcome to Ai Microskills, where we sharpen your marketing edge with the power of AI. I'm Dan Sanchez [https://danchez.com], and today we've got Marc Thomas [https://www.linkedin.com/in/iammarcthomas/] from Podia joining us to break down how artificial intelligence is revolutionizing customer research. We'll explore Marc's strategies for mining rich customer data, the role AI plays in parsing through vast quantities of user feedback, and how these insights power marketing decisions. Marc's...

In this episode, Dan Sanchez [https://danchez.com] discusses the behind-the-scenes workings of his custom AI GPT called "NameFrame" and how it can assist marketers in generating creative names for websites, apps, companies, and podcasts. He dissects the step-by-step process of building the GPT, specifically highlighting the importance of clear, specific instructions and the power of providing examples to guide the AI's output. If you're keen on learning how to harness the potential of custom...

Join host Dan Sanchez as he interviews Greg Wasserman about the Castmagic platform on this episode of AI Microskills. They discuss Castmagic's pioneering role in repurposing content through AI, offering extensive tools for podcasters and beyond, such as transcript generation and content enhancement. Listeners will learn about Castmagic's diverse use cases, from coaching to church services, and its community-driven approach to sharing knowledge and applications.  Timestamps: 00:00 Tool for...

In this episode of the AI Microskills podcast, Dan Sanchez [https://danchez.com] takes a departure from the usual format to delve into the current sentiments and implications surrounding the future of AI. Drawing from a recent poll on LinkedIn, Dan explores the diverse range of emotions people have towards AI, ranging from excitement to fear and uncertainty. He discusses the impact of AI on the marketing industry, emphasizing the importance of embracing this technological shift while...

In this episode, Dan Sanchez [https://danchez.com] delves into the intriguing intersection of AI and music with Dr. Maya Ackerman [https://www.linkedin.com/in/mackerma/], CEO and co-founder of WaveAI [https://wave-ai.net/]. They explore how AI is not just infiltrating every aspect of our lives but is also revolutionizing the music industry by transforming the songwriting process. From foundational machine learning to computational creativity, Dr. Ackerman shares her journey from academia to...

In this episode of AI Microskills, Dan Sanchez [https://danchez.com] shares his journey of mastering AI and his recent exploration into building custom GPTs. He discusses the process of creating a personal AI writer based on his own writing style using LinkedIn posts. He takes you through the steps of exporting data, generating an outline, and creating a writing style guide for the AI. Join us to learn how you can train your own AI to write like you and accelerate your workflow. Don't miss...

In this episode, Dan Sanchez [https://danchez.com] talks with Ryan Paul Gibson [https://www.linkedin.com/in/ryan-paul-gibson/] about the groundbreaking concept of 'Living Buyer Personas' through the integration of AI with Slack and Teams. Ryan shares his journey from the inception of this idea to its execution, explaining the technicalities, challenges, and immense potential of using AI to access and utilize deep buyer persona information instantly. Discover how this innovative approach can...

In this episode of Ai Microskills, Dan Sanchez [https://danchez.com/] sits down with Bart Caylor [https://www.caylor-solutions.com/], a forward-thinker in the realm of marketing, to dive into the practical applications of AI in enhancing marketing visuals. Bart shares his journey and insights into utilizing AI for creating more dynamic and engaging photography, video, and design. From automating design processes to generating hyper-realistic visuals, Bart unveils how AI tools are transforming...

In this episode, Dan Sanchez [https://danchez.com/] talks to Courtney Baker [https://www.linkedin.com/in/courtney-baker-0b569b33/], CMO at Knownwell [https://knownwell.com/], in a dynamic discussion about leading marketing teams in the age of AI. They delve into how AI is reshaping marketing roles, strategies, and team dynamics. From experimenting with AI in small teams to preparing larger teams for AI integration, they cover the multifaceted impact of AI on marketing leadership. Listen as...

Join Dan Sanchez [https://danchez.com] in this solo episode of Ai Microskills, where he explores the innovative application of AI in graphic design, particularly for creating engaging YouTube thumbnails and podcast cover images. Dan shares insights from his experience as a graphic designer and how AI tools like Midjourney have revolutionized his creative process. Learn about the transformative power of AI in enhancing visual content, making design more efficient and impactful. This episode is...

In this episode, Dan Sanchez [https://danchez.com/] talked to Jakub (Kuba) Grajcar [https://www.linkedin.com/in/jakub-grajcar/], the Content Marketing Manager at ZenPilot, for a conversation about repurposing podcast content. Kuba brings his unique insights into the world of AI, sharing his journey into content marketing as a writer and his current role at ZenPilot. Danchez, our host, dives into the nuances of AI in marketing, discussing how these technologies are reshaping the landscape....

In this episode, I take you on a deep dive into the world of custom GPTs (Generative Pre-trained Transformers). I've been passionately working on various AI projects, and I'm thrilled to give you a glimpse over my shoulder to see what's been brewing in my AI lab. Timestamps: 03:15 - Personal Brand Builder: I'm developing a GPT-based course to help with personal branding. This tool includes interactive steps and video links for an in-depth understanding. 06:30 - CoPilot: I've created a...

In this edition, our host Dan Sanchez [https://danchez.com/] delves into a fascinating conversation with Anne Murphy, a fundraising consultant specializing in AI for the nonprofit sector. Together, they explore crucial but often overlooked topics such as change management, upskilling, and the impact of AI on nonprofit marketing. Anne shares her expertise in using AI to create personalized thank-you notes for fundraising, and they discuss responsible AI frameworks, the challenges nonprofits...

In this insightful interview, host Dan Sanchez [https://danchez.com] sits down with Parthi Loganathan [https://www.linkedin.com/in/parthiloganathan/] to dive into the world of AI in marketing. Parthi is the man behind Letterdrop [https://letterdrop.com/], a tool that leverages AI to automate content creation and distribution for B2B companies. Throughout the conversation, they explore the ways in which AI is revolutionizing marketing automation, particularly in content creation and SEO. They...

Welcome to the Ai Microskills podcast, where we uncover the latest trends and strategies for integrating AI into marketing operations. In this episode, host Dan Sanchez [http://danchez.com] is joined by guest Andrew Bolis [https://www.linkedin.com/in/andrewbolis/] to delve into the growing role of AI in marketing and the practical use of AI tools for business success. They discuss the challenges and opportunities presented by AI in marketing operations and share insights on leveraging AI...

In this episode of AI Microskills, host Dan Sanchez [https://danchez.com] is joined by Susan Diaz [https://www.linkedin.com/in/susandiaz/] for an exciting update. They delve into the creation of MyShowrunner [https://myshowrunner.com/], a groundbreaking tool designed to automate and streamline podcast preproduction. The tool uses custom GPT to analyze guest profiles, generate interview questions, and even draft emails for guests. Not only does this save hours of manual work, but it also...

Welcome to the latest episode of "Ai Microskills" with your host, Dan Sanchez. In this episode, Dan interviews Susan Diaz, an expert in leveraging AI for coaching, consulting, and time management. They delve into the world of AI and its application to enhance podcasts, discussing the potential of ChatGPT for guest sourcing, scheduling, and post-production distribution. Throughout the conversation, they explore the use of AI in processing and analyzing podcast clips, and anticipate future...

In this episode of the AI Microskills podcast, host Dan Sanchez [https://danchez.com] discusses his five big predictions for AI in marketing in 2024. He shares insights on the impact of AI on big and small companies, the incorporation of AI into existing products, the potential for new AI applications, and the need for building competencies in AI beyond the basics. As the conversation unfolds, listeners can expect to gain valuable insights into the future of AI in marketing and how they can...

Welcome to AI Microskills, the podcast where marketers can learn how to leverage AI to enhance their productivity and efficiency. In this episode, host Dan Sanchez [https://www.linkedin.com/in/digitalmarketingdan/] interviews Karl Yeh [https://www.linkedin.com/in/karlyeh/], an expert in utilizing AI for business strategy and tactics. They discuss the potential of custom GPT copilots for practical advice, content creation, and automating business processes. From automating call summaries to...

I've been in marketing for 13 years now and I haven't seen something as big as Ai hit this big since social media was just beginning.  It's why everybody is saying "Learn Ai or fall behind!" But, what about Ai should we be learning and how? Is dabbling with ChatGPT enough? Should I just be led by my software company?  I wanted to figure this out for myself by talking to those who are doing it well already. There's no books to read only conversations to be had.  Join me on the journey of...