As the brand world, this year pushes 'sustainability' as the key buzzword ( along with 'empathy'), is the larger PR world equipped to craft this conversation beyond the special days set aside to celebrate it and push topical posts? In this episode of the podcast, we speak to Jyotsna Bhatnagar, Private Sector Partnerships Officer, UN World Food Programme India on how the communication industry can raise the game and push forward the entire discussion by starting a nuanced conversation with the brand, media and the world at large.  Jyotsna Bhatnagar heads the private sector partnerships function at the UN World Food Programme in India. A social practitioner with nearly three decades of work experience, Jyotsna has led the Corporate Social Responsibility portfolios for several large multinational companies in India. Over her 28 years of work experience, Jyotsna has made significant contributions to social responsibility strategies and programme portfolios across a range of industries and the services sector. Each industry has contributed to her rich and vibrant learning experience. Jyotsna has been an active member of expert groups for various Indian CSR road map development forums including those of the Government of India’s Ministry of Corporate Affairs. She is also a board member of the NGO, Partners in Change. A Human Resources management postgraduate further enhanced with the World Bank Executive Program on ‘Inclusive and Sustainable Business’, Jyotsna has worked in varied environments in India, the US and UK. Hit play and know more about how you can start the sustainability conversation with your brand and the skills you need to excel at it!  This episode is by a special arrangement with PRPOI - A space dedicated to upskilling for PR & Communication professionals.  Season 3 - Episode 1