Episodes
I recently sat down with Abdurahim Shadmanov, founder of Primal Queen, to discuss how he built a women's supplement brand that grew 4x faster than his previous business, hitting $40M in just 10 months. This is a deep dive into Abdurahim's Amazon-first strategy and the exact steps he took to drive rapid growth, including: 🚀 How to drive Amazon sales without losing customers from Shopify. 🚀 Why dropshipping is the perfect test before launching a full brand. 🚀 The timing and strategies behind...
Published 10/10/24
Published 10/10/24
Why do 99% of Amazon launches fail?  People choose the wrong product, mess up their launch strategy, or do both.  With 3,700 new sellers joining every day, getting your launch right is crucial.  In this episode, I sit down with Kevin Pak—a former college dropout turned $500K/month Amazon seller and Founder of FBA Boss Academy. At the end of the video, you'll know how to:   ✅  Identify top-sellers and market gaps to create your perfect product. ✅  Spot trending product opportunities before...
Published 09/13/24
In this episode, I sit down with my good friend Yoni Steinschriber, founder of Elev8 Brands and Amazon Expert. We discuss new AI tools that we've been using that changed the game for Amazon Sellers.   These AI tools can help with: 🚀Amazon SEO 🚀Amazon PPC 🚀Data & Analytics  🚀Ranking 🚀Optimizing your listing  &  more 🔥 If you use AI in your business the right way, it can help you get more results and save so much time. Need help scaling your brand on Amazon? Click here to get a FREE...
Published 09/05/24
In today's video, I am with my good friend and Amazon expert James Lai. He's been selling on Amazon for 12 years and has seen it all. He's mentored many Amazon experts, like myself and Travis Marziani. He's also mentored a few of my clients who needed one-on-one help. James has seen it all! Today we discuss 5 deadly Amazon mistakes that you need to avoid when selling on Amazon.   We have both made many mistakes over the years and these mistakes are avoidable!  If you're looking for an...
Published 08/26/24
In today's episode, I go over how I have been using TikTok shop and how it has helped my Amazon sales increase! A TikTok shop is so important because so many people are using it, and it's incredibly easy to find creators and sell your products on it. TikTok shop made checking out so simple and easy, and it is very similar to Amazon! What's amazing is TikTok shop connects to Amazon so Amazon can fulfill your inventory. I noticed after selling on TikTok shop my Amazon sales went up and my...
Published 08/19/24
In today's episode, I cover click-through rate and conversion rate optimization on Amazon. These two metrics are so important to pay attention to, and in this episode, I cover factors that affect CTR and CNR and how to improve them. Need help scaling your brand on Amazon? Get a FREE Amazon audit here: https://hubs.la/Q02HKPpS0
Published 07/24/24
In today's episode I break down exactly what you need to do to prepare for Amazon Prime Day and what to do before, during and after prime day. Amazon Prime Day is one of the biggest shopper events of the year and yu need to plan for it if you want to maximize profits. I discuss my Amazon PPC strategies leading up to Amazon Prime Day and what I do the day of and after. 🔥Key Takeaways:  Prepare your Amazon FBA inventory levels Preparing your Amazon listing Amazon PPC strategies pre-, during,...
Published 07/15/24
In this episode, I share essential tips for hiring the right Amazon agency.   Finding and hiring the correct Amazon agency can be difficult because there are so many out there to choose from. After watching this video, you will feel more confident about finding the right agency for you and how to go about it.   I'll explain the risks of hiring the wrong agency and how it can lead to losing money and damaging your account.  I give you a list of easy questions to ask before hiring an agency....
Published 07/10/24
In this episode, I break down how I optimize my Amazon SEO. When you have good Amazon SEO, it increases your organic rank on Amazon and also increases your sales. If you'd like help scaling your Amazon brand, Click here: https://hubs.la/Q02D27tg0
Published 06/26/24
Description: In this episode, I share two critical mistakes I made on Amazon that cost me 90% of my revenue overnight, despite my years of expertise and success on the platform. After managing many brands and generating millions in revenue, I faced the consequences of these errors, resulting in my listing getting suspended on Amazon. Each mistake has the potential to cause significant financial loss, so learn from my experience and avoid repeating these mistakes. Get your FREE Amazon...
Published 06/20/24
In this episode, we explore the critical importance of having an optimized product listing to drive rankings, enhance conversion rates, and ultimately increase sales. From mastering your main image to fine-tuning your pricing strategy, Mina shares step-by-step insights on optimizing every aspect of your listing. Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02xKzvW0
Published 05/21/24
In this episode, Mina guides you through essential tips for launching on Amazon successfully. For more expert advice on Amazon listing optimization, check out our other episodes and visit Mina Elias' YouTube channel for additional valuable content. Tune in and take your Amazon launch strategy to the next level! Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02ww_sY0
Published 05/13/24
In this episode Mina shares expert insights on effectively managing Amazon PPC ads for sellers and brands. Mina breaks down step-by-step strategies to optimize and scale ad campaigns, emphasizing the importance of analytics and setting clear goals. Tune in for actionable advice and valuable insights to enhance your Amazon advertising strategies. Get your full free account audit and personalized strategy for your business - https://hubs.la/Q02vRql00
Published 05/06/24
If you currently have a product that you sell DTC or on Amazon and want to get it on TikTok shop, this video is for you!    TikTok shop is the new marketplace that EVERYONE has been talking about.   TikTok shop is comparable to the early days of Amazon and it will revolutionize the way we shop online.   Do not miss out on this opportunity! Want a free full account audit with a brand strategy tailored made for your business? Get it here https://tinyurl.com/bdbubu3w
Published 03/27/24
In this episode, Mina explores the importance of organic ranking on Amazon and how leveraging Amazon PPC can propel your product to the top of search results. Learn about the key factors that influence organic ranking, such as click-through rates and conversion rates, and how optimizing your listing can boost your visibility and sales. Get a full account audit and personalized strategy for your business - https://tinyurl.com/3ez8udmk
Published 03/20/24
In this episode, I share my tips on hiring a virtual assistant for just $3 per hour, making it an affordable solution for your business needs.   After listening to this podcast, you will know exactly how to hire your first VA (Virtual Assistant).   I used this exact method in 2018 when I hired my first VA. Fun fact: She is still with me but makes way more now.   Disclaimer: Now that my companies are bigger, I have skilled employees overseas, NOT VAs.  I pay them way more than this, but the...
Published 03/13/24
Welcome to the Amazon Blueprint podcast! In this episode, Mina shares three advanced Amazon PPC tips to take your advertising strategy to the next level. Don't miss out on the Amazon Growth Toolbox for valuable macros and tools to streamline campaign management - https://resources.triviumco.com/growth-toolbox. Explore an advanced PPC masterclass on YouTube for further strategies and tactics - https://youtu.be/J9JkY9aMLJs?si=WCarruz1JyI2ZV9j Get your full free account audit and personalized...
Published 02/21/24
If you are new to Amazon, this episode offers a thorough breakdown of the importance of campaign structure in maximizing control over budget allocation and keyword performance.  Additionally, Mina explores optimizing PPC through the targeting tab, offering a new method for analyzing and refining keyword performance at a product level.  Get a free full account audit and personalized strategy for your business - http://tinyurl.com/yw76c38j
Published 02/13/24
In this podcast, I dive into the viability of starting an Amazon FBA business despite market saturation and increased competition. By the end of this podcast you will have a holistic understanding of the  challenges Amazon FBA sellers face, including market saturation, increased competition from big brands, rising Amazon PPC costs, and a higher barrier to entry due to a stringent seller verification processes.  But it's not all doom and gloom, I also share the potential for profitability,...
Published 02/07/24
In this podcast episode, you will learn three effective Amazon advertising strategies for success. Mina dives into everything you need to know to: - Reduce wasted ad spend by identifying and removing underperforming keywords. - Scale successful search terms into their own campaigns for increased profitability. - Structure campaigns and budget management. Mina also introduces a new report by Amazon, the search query performance report, and explains how to leverage it to optimize keyword...
Published 02/01/24
In this episode Mina shares his personal experiences and step-by-step guidance on various business models, product selection, quality control, logistics, and marketing strategies when it comes to selling on Amazon. Get ready to learn all aspects of the Amazon FBA process, including practical advice and strategies for launching and scaling a successful business.  Get a free account audit and personalized strategy for your business - https://rb.gy/xs8n71
Published 01/30/24
In this podcast, Mina interviews Andy about the current state of selling on Amazon.  Andy discusses the increasing difficulty of succeeding on Amazon due to the influx of new sellers and competition from Chinese manufacturers and VC-backed brands. They discuss the importance of protecting intellectual property and establishing a strong brand with an emotional connection to customers.  Andy also advises new sellers to start small and focus on niche markets to build expertise in execution...
Published 01/23/24
In this episode of the Amazon Blueprint podcast, Mina Elias is joined by PPC expert Yoni. They dive into new updates and tools released by Amazon, including the brand analytics tool and customer loyalty analytics.  They discuss how these tools provide insights into customer behavior and how to leverage them to drive more traffic and increase brand loyalty.  Learn how to master brand-tailored promotions, subscribe and save coupons, reorder coupons, and customer engagement to enhance customer...
Published 12/11/23
In this episode, Mina Elias, founder of Trivium Group, an Amazon ads agency, shares his expertise on utilizing Amazon DSP effectively.  He delves into the intricacies of DSP, explaining its differences from Amazon PPC, how to structure campaigns, and the various audiences, creatives, and placements available.  Mina also offers insights into the types of brands that can benefit from DSP and provides valuable tips for maximizing its effectiveness.  Whether you're new to Amazon advertising or...
Published 11/17/23