Unpack the explosive 525% growth of Apeiron and learn about its evolution from a web2 to web3 game. Watch now for an insight-packed episode on engaging game loops and mechanics, distribution challenges and solutions, and scaling games growth! TAKEAWAYS Apeiron has achieved 525% growth in the last several months Game started as web2, but shifted to web3 for NFT ownership The game blends web2 and web3 technologies and methodologies Apeiron's gameplay mechanics incentivize player engagement Web3 needs to invite regulation and compliance for mass adoption CHAPTERS 00:00 – Episode synopsis and sponsor plug 02:05 – Introduction to Frank Cheng and Apeiron 06:23 – Apeiron’s core game loops and mechanics 08:22 – Game development evolution (web2 to web3) 12:35 – Gamer behavior, engagement, determining KPIs 17:37 – Audience, distribution, compliance, onboarding 21:06 – Role of chains in gaming and decision to use Ronin 26:51 – App stores and going after mainstream gamers 31:11 – Apeiron's next moves: Tournament, launch, IP 33:55 – Future of web3 mass adoption (or lack thereof) 36:32 – Closing remarks and contact information Get more games growth insights at upptic.com!